The HIMSS Global Health Conference & Exhibition is the largest gathering of health information and technology professionals in the world, and HIMSS27 runs April 5–8, 2027 at McCormick Place Convention Center in Chicago, IL. If you're exhibiting, you already know the stakes. What you may not know yet is what your booth is going to look like.
That's where we come in.
About the HIMSS Convention: What Exhibitors Are Walking Into
The HIMSS organization has spent decades building this event into the anchor of the health IT calendar, and the HIMSS exhibition floor reflects that. Last year drew more than 24,000 healthcare professionals, and the show floor brings together close to 1,000 companies across dedicated zones including an AI-focused space, a First-Time Exhibitors area, the Emerge Innovation Experience, and seven expo pavilions. Educational programming spans over 600 sessions covering AI, cybersecurity, and digital health.
Translation: your audience is smart, busy, and surrounded by competitors making similar claims. A folding table and a printed banner aren't going to cut it in Chicago.
What Godfrey Group Can Build for Your HIMSS Event
We've been designing and building exhibits since 1970, and we handle the whole thing: design, production, graphics, shipping, setup, and storage. One partner. One point of contact.
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Custom Island Exhibits: Open on all four sides, ideal for companies launching a platform or defending a category. Demo stations, hanging structures, meeting spaces. Built for the traffic McCormick Place generates.
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Peninsula and Inline Booths: Three-sided visibility or a clean, focused 10x20. Both can be fully custom without a custom-island budget.
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Modular and Portable Displays: Tension fabric systems, backwalls, and banner stands that ship easy and set up fast.
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Rental Exhibits: All the presence, none of the ownership. Popular with teams testing a larger footprint before committing.
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Graphics and Branding: Large-format printing that makes your messaging legible from three aisles away.
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Show Services: Storage between events, logistics, on-site labor coordination. We've done McCormick Place before.
Start With a Free Design
Send us your booth dimensions and your goals. We'll send back a 3D rendering–no cost, no obligation. See it before you buy it.
HIMSS Exhibitor FAQs
When and where is HIMSS27?
When and where is HIMSS27?
April 5–8, 2027, at McCormick Place Convention Center in Chicago, IL. HIMSS conferences move cities year to year, so always confirm against the official exhibitor manual.
How early should I start my HIMSS booth design?
How early should I start my HIMSS booth design?
For a custom island, 3–6 months. For inline or modular, 6–8 weeks is workable. Earlier means more design revisions and better freight rates.
Can you handle setup and teardown at McCormick Place?
Can you handle setup and teardown at McCormick Place?
Yes. We coordinate installation, dismantle, and labor, and we store your exhibit between shows.
Should I rent or buy for HIMSS?
Should I rent or buy for HIMSS?
If HIMSS is your one big show, rent. If you're running a full circuit, ownership usually pays off within two or three events. We'll run the numbers with you honestly.
Show Up Like You Belong There
HIMSS is where healthcare decides what it's buying next. Your booth is the first argument you make; before the demo, before the pitch, before anyone shakes a hand.
For over 50 years, Godfrey Group has delivered exhibits on time, on target, and within budget for thousands of companies. Let's design yours. Get started.