Posts Tagged ‘showroom design’

Bad News: Rent is increasing…Good News: Our showroom interiors will increase your sales!

Thursday, March 24th, 2011

For small business owners it seems that the challenges in this current economy never cease to end. The cost of health insurance, employees asking for more money, inventory expenses going through the roof, consumers becoming even more frugal than ever before….the hits never end and the pressure isf ever increasing. Now comes word from one real estate consulting firm that in less than five years rental expenses will see a significant upswing and might climb as high as 35%.

According to Lesley Deutch of John Burns Real-estate Consulting the average renter is about to see a major change in how much they pay every month. With expectations anywhere from a 25%-31% increase by 2015, we will all be forced to find even more room in our already overcrowded budgets. For retailers this means that unless they find a way to increase sales, some very hard choices will also be in their near future. One of the best ways to increase sales is to stay fresh on the mind of the consumer by presenting them with something the likes of which they have never seen before. Something like one of the many showroom and retail environments from the experts at Godfrey.

Whether custom designed to meet your individual specifications or chosen from our extensive gallery of designs, Godfrey offers retailers a wide variety of options including: both hard and soft surfaces, light box fixtures, audio and video components, and even the ability to literally shift the design to create new looks within minutes.

As a small business owner you understand that there is no limit when it comes to what problems may happen next. Unless you have a steady cash flow budgeting can be a nightmare. Thankfully Godfrey is here to help with our line of amazing looking showroom interiors that are sure to help keep the customers flowing through the door.

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Customs Designs That Will Leave Customers Hypnotized!!

Wednesday, March 2nd, 2011

From clown faced mascots running all over the parking lot, to the promise of free food for everyone that walks by, to the hiring attractive waitresses to serve food, stores will go to any and every extreme to sell their products. Flashing strobe lights, the days hottest music playing full blast, deals that simply can’t be past up, just when you think you’ve seen it all along comes a new idea that takes everything to the next level……that’s where the focus of today’s post comes in with the introduction of London’s Browns Focus clothing store.

If you think you can just walk past this store without being pulled inside to check it out, think again. Literally designed to capture the attention of the consumer, Browns recently began an experiment in hypnosis in hopes of literally creating customers that just can’t help themselves when it comes to pulling out their wallet. Created by sensual Artists Sam Bompass and Harry Parr, the first thing consumers are confronted with is a window display specifically designed to get people walking in the door through the use of swirling lines otherwise known as vertigo therapy. Once in the visitors will find their senses assaulted with music featuring subliminal messages instructing them to give themselves permission to shop, smells infused into the clothing that are said to relax the individual and encourage them to browse, and displays are that are designed to make customer feel better in general.

If you are looking for a way to catch the attention of consumers without going to such extremes, Godfrey has just what you need with their line of digital carpets. Imagine a design of your own creation brought to life in full color and digitally imprinted on a custom designed carpet of your very own. It could be your company logo, a picture of your own design, or a simple combination of colors and shapes; regardless of what you choose a digital carpet will definitely get the attention of all those see it. Plus an optional subline mat is also available for a bit of extra cushion between those toes.

If you are looking for a creative way to inspire sales and create a positive vibe in your showroom or trade show exhibit, get with your personal project manager today and ask about how you too can win people over with a digital carpet.

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Godfrey’s New Designs: Out With The Old And In With The New!

Wednesday, December 8th, 2010

Have you ever been in a situation where no matter how hard you tried, how much work you put into something, the long hours, sleepless nights, no matter what you did things just didn’t turn out the way you wanted them to. As a business owner one of the hardest problems you will face is deciding when something is simply a bad idea and no matter how much more time or money you pump into it, it’s still not going to be a success. It could be a new line of products that you once felt sure would catch fire and make you a millionaire. It might be a design that you felt confident would attract attention to your retail store. It may even be a type of sales pitch that you just know will help you land those big clients if only you could get the timing or language down. Eventually though sooner or later you must come to the realization that a new path must be taken in order to achieve your financial goals.

Godfrey wants to be that light in the storm that you can turn to for advice on how to make things better for your struggling company. From the very moment you reach out to us online or contact us at 1-800-789-9394 you will be assigned a personal project manager. This isn’t simply some operator or salesman trying to offer you some random display, but instead what you will find is that you will be greeted by a trained designer who understands that before they can know what you want…you have to know what you want. What you’ve tried in the past, what the display will be used for, what type of portability is needed, what colors you prefer. The questions are endless and so is the commitment you will get by deciding to choose Godfrey.

Whether we are talking about pop-up displays that will go up so quick they will make your head spin, to grand format fabric structures designed to fit your every need, to the amazing Truss system that will help you tower over all your competitors at that next trade show event, the designs and ideas you will find by choosing Godfrey is as limitless as your imagination!

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Creating Repeat Customers

Monday, November 29th, 2010

You’ve invested in the best looking high tech multi colored showroom you could find. You hired a quality staff that knows your product from top to bottom. Everywhere they turn consumers are hit in the face with your custom logo. High quality audio/video display….got it! Shelves full of merchandise ready to be purchased….done! The red carpet laid out to greet new visitors….complete. You’ve done all your research and feel that everything is in place to guarantee a steady flow of customers. Yet for some reason the doors only swing open a few times a day and never with a familiar face. While everything may look perfect inside the store, you’ve failed to do one thing and that’s build a relationship with your target market. We all know customers can be fickle sometimes and figuring out what makes them spend their hard earned cash is far from an exact science, but one thing is sure and that’s people are creatures of habit. It may be hard to get them to visit for the first time, but if you play your cards right it hopefully won’t be the last time.

3 Tips To Getting Repeat Customers

Freebies/Discounts- One sure fire way to get people walking back through the door is to give them something of value that they can’t get anywhere else. Whether it’s a sample booth out front of the store offering free samples of your newest product, an extra 10% off their next purchase, the choice is yours as long as it leaves the customer feeling as if they got an inside deal that not everyone else can get.

Connecting To The Community- Another way to ensure return visits is to establish yourself in the community. Sponsor a charity drive, host a car wash for the local high school, the trick is to show that you care about those in your community by doing something that gives back to it.

Social Networking- Getting in touch with your target market where they spend most of their time is always a good idea. By creating a Facebook page and twitter feed for your store, you have the ability to connect not only with past customers but with their friends. The more they begin to read or take notice of your posts the more they will view you as a trusted source.

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Tips On Redesigning And Recycling That Old Desk

Monday, October 4th, 2010

Last week we spent several posts talking all about how now is the perfect time of year to order outdoor signs, banners, and displays. Today we want to take things inside and discuss several ways to spruce up your showroom or office. A person’s desk is like an extension of their personality. A cluttered desk can mean that the person that sits in front of it all day is unorganized and at times chaotic. A neat and clean work place with everything in its appropriate place gives off the appearance that the user is professional and respectful of the work that is being done. Unfortunately desks don’t typically come fully customized with the company’s name and logo across the front.  This is where the DeskWrap Secretary Reception Center comes into play.  

DeskWrap is especially designed to turn an ordinary desk into a extraordinary piece of furniture perfect for greeting visitors to any workplace. Not only is the DeskWrap system especially designed to maximum space and minimize clutter, it’s also easy to install! All you have to do is simply wrap the various sections around your current desk to create a professional workstation. Available in black, jungle green, sailor blue, granite, and a wide variety of other colors, Deskwrap can be customized to meet your specific needs. Configurations include a corner desk version, a dual side by side desk wrap, side extensions, or if you would prefer not to use a desk of your own Godfrey can even supply you with a center work surface. Plus the DeskWrap system is also available in three different material styles each created to add an extra touch of class to your old desk: Black Marble laminate top, Plush Loop covered side panels, and Cherry Woodgrain Laminated columns.

If you are looking to change the appearance of your showroom or are simply looking for a great way to recycle an old desk, the DeskWrap Secretary Reception Center is just what you need to get the job done!

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