You don’t have to be a little kid to know the terms Kinect, Playstation Move, or Sing-a-ma-jig. These are just a few of the hottest video game consoles and toys on the market this holiday season. Long gone are the days when it was only children that kept up with the latest in toys. These days everyone from teenagers to retirees are addicted to such gaming systems as the Nintendo Wii. While every mom, pop, aunt, and uncle, are scrambling for this year’s must have gifts, it may not be a bad idea to think about picking up one or two yourself to use as a little extra incentive for consumers to visit you at that next trade show event.
Must have gifts make the perfect attention getters at any event. Imagine the following: a custom built trade show exhibit featuring full color overhead banners, fabric walls, enough shelving to hold tons of inventory, all of it covered in your company’s name and logo. An electronic information center sits near the entrance flashing a picture of this year’s got to have gaming system the Xbox Kinect the only system that does away with hand held controls and translates your movements into action on the screen and in large print “WIN YOUR VERY OWN XBOX KINECT!!!” A audio/video booth is set up to allow visitors to experience the thrill of the games first hand and in the back past all your merchandise is a small pedestal where guests can sign up to win by simply dropping their name and contact info into a fish bowl.
Promotions offering a chance for visitors to your exhibit a way to win big are great ways to get your company’s name out to the public and meet tons of people that might otherwise skip your booth. Essentially allowing that all important foot to get in the door, a prize such as this year’s hottest toy is a gateway to thousands of potential sales and in the long run may be the cheapest most profitable alternative to large marketing campaigns. Before you get ready to go to your next trade show event think about giving something back to the customer and thank about how Godfrey can turn help you turn any trade show into one for the record books!