Posts Tagged ‘kiosk displays’
Monday, January 3rd, 2011
Looking back to what was 2010 there were a ton of stories that caught the nations attentions; the Chilean miners trapped underground for 69 days, the Gulf of Mexico Oil spill that will be sending shockwaves through the entire country from years to come, and maybe the biggest story of them all the continued struggle to revive the slumping economy. Several months back we mentioned that at least from the point of view of one economist things were finally getting back on the right track. According to Gunther Bright, VP of the Global Client Group “We’re seeing a significant shift to a more positive outlook among finance executives as companies have moved from simply surviving the present to investing in growth for the future. At the same time, the experience of the recession set the stage for a newfound and long-term focus on financial discipline and management rigor”. Now comes word from the Center for Exhibition Industry Research (CEIR) that for the first time in a while trade show growth is on the rise!
In a release from the research agency, the CEIR is stating that according to their findings the third quarter was witness to the first upswing in trade show growth in nine quarters. “After a record setting nine consecutive quarters of negative quarter over quarter performance, the third quarter of the 2010 CEIR Index reports all four metrics show improvement over the third quarter of 2009. This is most welcome news and tends to confirm some of the anecdotal reports we have reviewed. It should be noted that the third quarter is historically the weakest of the four quarters and has had the greatest decline. The test will be to see if this positive trend continues into the fourth quarter of 2010 and then the all important first quarter of 2011.”
This means that for those companies holding back from attending a larger number of trade shows than they typically would, now is the time to look into jumping back into the waters and riding the wave of growth to higher sales. Thankfully Godfrey is here to help you make a splash with tons of original and custom designed trade show exhibits especially designed to grab the attention of all those consumers looking to be amazed! Don’t wait until it’s too late and risk losing money that could be made as more and more visitors pile into trade show centers all across the country. Contact Godfrey today!
Tags: booths, Custom graphics, Display Booths, increased sales, kiosk displays, marketing tips, Overhead banners, popup displays, slumping economy, Trade Show Booths, trade show growth, unique trade show display
Posted in Custom displays, Custom graphics, Expert trade show advice, marketing tips | No Comments »
Friday, December 31st, 2010
Being as this is New Year’s Eve it only makes sense that we would be talking about resolutions and ways to improve your business for the coming year. So far this week we have covered ideas for saving the planet with the help of our environmentally friendly PodForum series and just how our display rental program could literally make it so you are in two places at once. Today we are going to talk about putting things off to the last minute. It’s something we all do and for many no matter how hard they try nothing cannot be put off till later so that something more fun or more desirable can be done immediately. According to one group of researchers looking into ways to more effectively manage time “In 1978, 5% of the population admitted to being chronic procrastinators compared to to roughly 26% of the population today (Steele, 2007).Surveys of student populations suggest that procrastination is pervasive with some surveys suggesting that 85-95% of students have problems associated with procrastination”
When running a business there always seems to be things that are considered more desirable and tasks that are uncomfortable to do. Nobody wants to sit around worrying about taxes or working on dropping sales reports all day when they can be out making contacts and marketing their company to the public. Still though in order to be a success it’s important to be aware of coming trends and what consumers will expect from you in the weeks or months ahead. A prime example of this can be found in Godfrey’s extensive design library. Winter is hitting the U.S hard with blizzards causing over 10,000 flight delays across the country. As individuals we can’t help but pay attention to the cold weather headlines taking over out nightly news reports, but as business owners we need to be planning for brighter days as Spring begins to creep closer and closer. This means that the time to begin designing that custom inflatable outdoor display isn’t three months from now when the temps begin to edge into the early 80′s, today is the day to begin making those plans so that when Spring has finally sprung to life you are ahead of the curve with your new trade custom built tent city already sitting within arm’s reach.
This year don’t wait to the last minute to find a display that’s a perfect fit for your needs, resolve to start looking toward the future today!!
Tags: booths, Custom displays, customer service, Display Booths, display rental program, environmentally friendly trade show display, fabric structures, Godfrey Group, inflatables, kiosk displays, marketing tips, outdoor displays, portable trade show display, potential customers, Trade Show, Trade Show Booths, unique trade show display
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Thursday, December 23rd, 2010
To say that shopping is stressful is like saying that popcorn is made from corn. It’s a no brainer that giving is a gift can be extremely frustrating. Whether it be the perfect Valentine’s Day gift to win over that special someone, a birthday gift for that person that has everything, or the dreaded Christmas Gift that will bring a tear to your girl’s eye, no matter what the situation spending that cash you worked so hard to get is definitely something that shouldn’t be taken lightly. This proves to be even more true when it comes time to buy a new trade show exhibit. That’s why today our gift to you is a list of ways to make your trade show display shopping experience a little less stressful.
Steps To Building A Stress Free Trade Show Exhibit
Have a budget- I listed this before knowing what you want simply because what you want and what you can afford are often completely different two different things. Think about how much you can afford to spend, how much in terms of sales a new display will add to your business, and try to figure out how what you might want fits in to what you can afford.
Have a plan- Once you have an idea of how much you can spend, figure out what you need. An easier way to do this may be to figure out what you don’t need. If you are a vendor that strictly visits indoor events, you clearly don’t need to be looking at outdoor tents and inflatables. Browse our trade show design gallery and see how your idea of what a trade show display should be compares to what is available.
Know how to execute the plan- After you have narrowed down what you are looking for, it’s time to figure out the best way to get the most out of your new display. What configuration works best? What sales approaches work well with the new display? How will you direct traffic in and around your new exhibit? Make sure you know what the layout of your design will look like long before you arrive at that convention center to setup shop for the weekend.
Tags: booths, christmas gift giving, Custom displays, Display Booths, inflatables, kiosk displays, marketing tips, outdoor displays, outdoor trade show display, portable trade show display, potential customers, stress free tips, Trade Show Booths, trade show designs, Trade Show Displays, unique trade show display
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Wednesday, December 22nd, 2010
Every display needs one, every vendor could use one, and every lover of free samples desperately seeks one; today we are talking trade show pedestals. Believe it or not, all trade show pedestals are not created equally. Some are tall, some are short, some are wide, some are narrow, some even turn into their own shipping case. Regardless of whether we are talking about outdoor displays, hanging headers, or game displays, Godfrey doesn’t do anything halfway and that includes offering you the best looking pedestals on the market today. Check out these awesome designs!
Customer Built Trade Show Pedestals
The Oval Pedestal- Need a standard pedestal with tons of options? We’ve got it. Sizes range from a top of 18″x36″ and 40″ tall to 30″x60″ top at a height of 40″.
Kidney Shaped Pedestals- A pedestal with tons of style and functionality, the Kidney shaped design is a fan favorite with an optional fabric stripe inlay and some extra storage cabinet below.
Rectangular and Square Shape Pedestals- It’s hip to be square with these pedestals that give a new spin to something old. Available in a wide variety of colors including the ability to mix and match tops and bottoms, this is the perfect addition to any trade show exhibit.
Round Pedestals- Other than the fact that these pedestals are round, something else that makes them uber cool is the ability to stack them on top of one another. The Multi-level round pedestal offers you a bottom level that measures 16″w X 40″h, a second level measuring 30″w X 33″h, and a top level at 48″w X 26″h
Vendor Instant Promo/Sampling Station- Features for this ultimate sampling station include: vendor stand interior shelf, banner header frame, canopy top, simple sign frame centered over counter, full color dye sub printed fabric base wrap, full color simple header, and a canvas tote bag with shoulder strap to carry the vendor stand!!
Tags: booths, Display Booths, hanging headers, kiosk displays, marketing tips, outdoor displays, pedestals, potential customers, Trade Show Booths, trade show games, unique trade show display
Posted in marketing tips, Overhead banners, Trade Show Booths, Trade Show Displays, Trade Show Exhibits, Trade Show Tips | No Comments »
Tuesday, December 21st, 2010
With little over a week left till the official start of 2011 somewhere in the back of everyone’s mind ideas are forming as to what they want to change in their life come the New Year. It might be something as simple as making sure to always open the car door for your wife or as life changing as quitting smoking or as frustrating as trying to stop biting your nails. While it’s good to have individual resolutions, in terms of your business it might also be helpful to have a few money goals for the coming year. How much to you want to spend? How many trade shows would you like to attend? How many contacts should you make at each event? These are just a few ideas that could help make the coming year the best year to date for your company.
Two Must Have Money Goals For The Trade Show Vendor
Spend money more effectively- This is not to be confused with saving every nickel and dime that comes your way. Spending money effectively involves making sure that no matter what the cost is, you are getting the most value for your buck. An example of this could be a trade show pedestal. Now you might choose to get the cheapest one on the market. However with a little research you will quickly discover that Godfrey’s pedestals are available in a wide variety of shapes, colors, and combinations. They may not be the cheapest on the market, but why would you want something cheap when you can get something that will earn you money in the long run.
Behold The Power of The Contact Sheet- Whether you are setting up shop in the middle of a busy mall or at one of the largest convention centers in the country, you should always have the same goal….build leads. Don’t let anyone walk away from your kiosk or booth without getting their name, phone number, and or email address. The more contacts you gather the greater the chance that one of them will turn into a sale even if it takes several months. A good leads list is something that needs to be visited every month or so in order to cultivate those leads and generate other contacts as well.
Tags: booths, Custom displays, Custom graphics, fabric structures, kiosk displays, marketing tips, outdoor displays, Overhead banners, Trade Show Booths
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Monday, December 13th, 2010
There are few things in this life that you can depend on. The smell of mom’s pot roast as you walk in from church on Sunday morning. The quick jab from your little brother you haven’t seen in a while. A snowman being built within hours of that first snow fall. When talking business these things we rely on become even rarer; a yearly raise, paid holidays a few times year, a free turkey at Thanksgiving. It’s nice to know that no matter what happens there will always be a cup of coffee waiting for you at the office in the morning.
Godfrey understands the need for those creature comforts we depend on so much, especially during those times when you are on the road attending a trade show. This why we go out of our way to make every display we sell as simple, easy, and of course dependable as possible so that no matter what happens on your way there, you will always know that the last thing you need to worry about is how your exhibit will look.
Whether we are talking about our out of this world Space Station pop-ups which literally come to life in seconds, table top displays that have the ability to turn a simple folding table into an award deserving exhibit, or outdoor tents and kiosks which are sure to turn the heads of all those scores of visitors that will be walking past; Godfrey has exactly what you are looking for.
By the time you deal with all the packing, unpacking, traveling, locating and checking into the hotel, the last thing you want to deal with is a complex display that requires a PHD to assemble. With Godfrey you can set your worries aside and know that just as the sky is blue you will have the best custom designed display up and ready to go in seconds.
Tags: booths, Custom displays, Custom graphics, customized tabletop, dependable trade show display, kiosk displays, marketing tips, outdoor displays, outdoor trade show display, popup displays, portable trade show display, portable workstations, potential customers, SpaceStation Popup Displays, tabletop displays, trade show booth, unique trade show display
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Friday, December 10th, 2010
Have you ever been at a trade show and wished for the one thing that only an insane person would expect to have with hundreds of people walking past at any given time. Today we are talking about privacy which is something that you are ensured never to get during a trade show. Given you are there to sell sell sell and the whole purpose of a trade show is to get your name out by talking to as many people as possible, but still there are always those times when you can’t help but think that if you could just have a few moments of privacy with an individual it would surely lead to a sale. After all a little one on one time goes a long way to establishing that all important relationship that is essentially the foundation of any sale not to mention any reoccurring sale.
Godfrey understands this need for a place to sit out and spend some one on one time with a potential client and that’s why we are proud to offer you what is essentially a portable conference room. Sure you can still have all that show room space with your exhibit featuring a wide variety of pedestals, hanging racks, video monitors, information displays, etc…but now you will also have the ability to take those customers you want to spend some extra time with back to a private enclosed area complete with fabric walls, a small portable conference table, and chairs so you can sit back and get down to business.
When building those all important business relationships sometimes you need to get away from all the chaos and noise that a trade show brings in order to be able to really get a sense of what the customer is looking for. With a portable conference room from Godfrey you will be getting just that!
Tags: booths, customer service, Display Booths, fabric structures, hanging headers, information displays, kiosk displays, marketing tips, outdoor displays, pedistals, portable conference room, trade show designs, trade show privacy, unique trade show display
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Wednesday, December 8th, 2010
Have you ever been in a situation where no matter how hard you tried, how much work you put into something, the long hours, sleepless nights, no matter what you did things just didn’t turn out the way you wanted them to. As a business owner one of the hardest problems you will face is deciding when something is simply a bad idea and no matter how much more time or money you pump into it, it’s still not going to be a success. It could be a new line of products that you once felt sure would catch fire and make you a millionaire. It might be a design that you felt confident would attract attention to your retail store. It may even be a type of sales pitch that you just know will help you land those big clients if only you could get the timing or language down. Eventually though sooner or later you must come to the realization that a new path must be taken in order to achieve your financial goals.
Godfrey wants to be that light in the storm that you can turn to for advice on how to make things better for your struggling company. From the very moment you reach out to us online or contact us at 1-800-789-9394 you will be assigned a personal project manager. This isn’t simply some operator or salesman trying to offer you some random display, but instead what you will find is that you will be greeted by a trained designer who understands that before they can know what you want…you have to know what you want. What you’ve tried in the past, what the display will be used for, what type of portability is needed, what colors you prefer. The questions are endless and so is the commitment you will get by deciding to choose Godfrey.
Whether we are talking about pop-up displays that will go up so quick they will make your head spin, to grand format fabric structures designed to fit your every need, to the amazing Truss system that will help you tower over all your competitors at that next trade show event, the designs and ideas you will find by choosing Godfrey is as limitless as your imagination!
Tags: booths, Custom graphics, customer service, Display Booths, interior designs, kiosk displays, marketing tips, new trade show designs, outdoor displays, showroom design, Trade Show, Trade Show Booths, Trade Show Displays, unique trade show display
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Friday, November 26th, 2010
It’s officially Black Friday and shoppers everywhere across the country are camping out in line for the hottest deals of the season. Neither rain, sleet, nor snow kept people in their beds this morning as they braved the early hours, endless lines, and hordes of people just itching to get their hands on that must have item of the year. According to those in the know, the history of Black Friday goes back over forty years; “The term “Black Friday” was coined in the 1960s to mark the kickoff to the Christmas shopping season. “Black” refers to stores moving from the “red” to the “black,” back when accounting records were kept by hand, and red ink indicated a loss, and black a profit. Ever since the start of the modern Macy’s Thanksgiving Day Parade in 1924, the Friday after Thanksgiving has been known as the unofficial start to a bustling holiday shopping season.”
While Black Friday is definitely worth battling the early hours and out of control crowds for consumers, for vendors fighting to get their attention everyday has the possibility of setting sales records thanks to 2 amazing displays.
TechForm Aluminum Extrusion Exhibit System
How many times have you found yourself walking out of the mall or towards the checkout line and suddenly locked in on a new gadget that will change your life. Some of the most sold items on the market are found near the exits as consumers simply can’t avoid last second spontaneous buys. The TechForm Exhibit System is built for just those types of items. Featuring Velcro receptive fabric panels, halogen arm lights, a four tier center shelving module, and two side wall extensions with built in racks made to hang products such as shirts, jackets, etc….the TechForm System is a sure bet for those looking to attract some major attention and capitalize on last minute spontaneous shoppers.
ShowTopper Panel System
For vendors wanting more of a showroom style design with tons of shelving space and room for additional options such as an information booth or audio/video display, the ShowTopper is the show stopper. Along with full color custom graphics featuring your company’s name and logo emblazoned all around, the 20′ version includes three 6 figure panel displays with top riser panels, five backlit headers, eight straight shelves, and eight wedge shelves!! Talk about room for inventory, this is the perfect design for vendors looking to put as much variety in front of the consumer as possible.
Tags: black friday, booths, Custom displays, Custom graphics, customer service, Display Booths, Exhibitors, hanging headers, holiday shopping, kiosk displays, marketing tips, potential customer, potential customers, showroom, unique trade show display
Posted in Custom graphics, Kiosk placement, marketing tips | No Comments »
Monday, November 22nd, 2010
You don’t have to be a little kid to know the terms Kinect, Playstation Move, or Sing-a-ma-jig. These are just a few of the hottest video game consoles and toys on the market this holiday season. Long gone are the days when it was only children that kept up with the latest in toys. These days everyone from teenagers to retirees are addicted to such gaming systems as the Nintendo Wii. While every mom, pop, aunt, and uncle, are scrambling for this year’s must have gifts, it may not be a bad idea to think about picking up one or two yourself to use as a little extra incentive for consumers to visit you at that next trade show event.
Must have gifts make the perfect attention getters at any event. Imagine the following: a custom built trade show exhibit featuring full color overhead banners, fabric walls, enough shelving to hold tons of inventory, all of it covered in your company’s name and logo. An electronic information center sits near the entrance flashing a picture of this year’s got to have gaming system the Xbox Kinect the only system that does away with hand held controls and translates your movements into action on the screen and in large print “WIN YOUR VERY OWN XBOX KINECT!!!” A audio/video booth is set up to allow visitors to experience the thrill of the games first hand and in the back past all your merchandise is a small pedestal where guests can sign up to win by simply dropping their name and contact info into a fish bowl.
Promotions offering a chance for visitors to your exhibit a way to win big are great ways to get your company’s name out to the public and meet tons of people that might otherwise skip your booth. Essentially allowing that all important foot to get in the door, a prize such as this year’s hottest toy is a gateway to thousands of potential sales and in the long run may be the cheapest most profitable alternative to large marketing campaigns. Before you get ready to go to your next trade show event think about giving something back to the customer and thank about how Godfrey can turn help you turn any trade show into one for the record books!
Tags: booths, contests, Custom displays, Custom graphics, customer service, Display Booths, Exhibits, fabric structures, give-a-ways, kiosk displays, marketing tips, must have gifts, nintendo wii, outdoor displays, Overhead banners, playstation move, portable trade show display, potential customers, promotions, sing-a-ma-jig, sweepstakes, Trade Show Booths, tradeshow display, unique trade show display, xbox kinect
Posted in Custom displays, Custom graphics, Custom hanging headers, Digital signage, marketing tips, Overhead banners, Promotional Ideas, Trade Show Exhibits | No Comments »