This week we are talking about how smaller displays don’t always mean smaller sales or less impact. Today I want to take this thought and give you an example of how this can translate into a trade show environment. By now you know that Godfrey has everything you need from giant fabric structures to stand alone literature displays to outdoor inflatables, but what about a simple display that requires little in terms of involvement by an onsite salesman. I’m talking about a portable workstation with monitor mount and lockable storage compartment.
Imagine walking through a crowded trade show; everywhere you turn you see sales people blasting out their sales pitches to anyone in ear shot. Flashes of light and color coming from all directions accompany the teeth shattering pulse of the music as it blasts overhead. If you didn’t know better you might think that you were actually visiting one of the cities trendiest night clubs. Then suddenly off the side something catches your eye. It could be the overhead banner that promises a one of a kind experience for anyone that is interested in trying something new. It could the lone salesman as he stands smiling greeting those that walk by in a polite yet unobtrusive manner. Then again what might actually be catching your attention is the monitor station behind him with its sleek curved design, custom graphics promising something new is waiting to be experienced, and a flash of something on the screen that begs further investigation. As you approach the salesman invites you to learn more about his product and simply presses a button that starts a slide show designed to let you know just how much the product being discussed could change your life.
Sometimes you don’t need the flash and glitz that those over the top displays provide to get your point across. While larger structures definitely attract attention and are always popular, something as simple as a portable workstation with a monitor and an eye catching slide show may just be enough to attract the customers you are looking for. Plus they are easier on your wallet as well. The next time you get ready to go all out for that next event, take a moment and reconsider using a smaller display with a quality message. You might be surprised at your results.
We’ve all been there, you’re at the store and the one thing you need is the only thing that is not marked with a price tag. You immediately start scanning the tops of the aisles for signs that a price scanner is nearby so you can see how much the item costs. Maybe it’s not a price you are looking for, maybe you are in a hurry or are looking for something specific like baby friendly mosquito spray. Your first inclination of course is to look up in hopes of finding a sign pointing you the in the right direction. It’s natural. You get frustrated, begin to feel lost, need help….you instinctively look towards the sky in hopes of being pointed in the right direction. Maybe it’s religious. Looking up inspires hope, good thoughts, no limitations. Looking down means looking backward, being limited by your circumstances, without choices….
We’ve all heard the 
Last week in a post titled “
Writing for this site as I do three times a week, I get the unique opportunity to talk about all of the amazing products that Godfrey has to offer. Over the past several weeks alone I’ve shared tips on how to stay in touch with those you meet at 
Now we may not be able to help you with all those so called evils lurking through your home, one thing Godfrey can do though is give you some peace of mind when it comes to dealing with your floors and that fireplace mantle you love so much.
We’ve all been there. Palms are sweaty. Knees a bit shaky. Butterflies are busy making laps inside your stomach. Today’s the day things are going to be different and it all starts with that first moment. If you pull it off the possibilities are limitless. Make a mistake though and you may never get a second chance. I’m talking of course about that first impression and regardless of if your about to go on your first date with the woman of your dreams or interviewing for that job that could make your entire career, those first few minutes could be the key to success. The same holds true when it comes to marketing. In today’s fast paced world where everyone is constantly bombarded with ad after ad, you need something that will set your company apart from the rest and let them know you’re the best….you need one of the fabulous designs that only the 
The world’s largest consumer technology trade show, the 2010 International Consumer Electronics Show, known in the industry as the 
To be noticed, you have to be seen, and often a trade show is so full of fantastic kiosks and booths, people won’t really focus unless they see something really noticeable. Godfrey Group’s Overhead Hanging Headers and Banners. . . command attention in an underused space about your booth. Visible from all angles, they also lend themselves to lighting additions for heightened visibility. Our full color dye sublimation print process provides high quality fabric banners.