Posts Tagged ‘fabric structures’

The small business answer to $5 dollar gas prices!!

Wednesday, April 20th, 2011

Welcome back to Earth Week here at The Godfrey Group blog where all of this week’s posts are revolving around ways to give back to the environment in celebration of Earth Day this Friday April 22. If you are reading this from the great state of Connecticut then you’re no doubt all too aware of today’s hot topic i.e. the news that gas has officially hit the $5 a gallon mark in your area.  What was once a ghoulish nightmare economists would tell late at night to make everyone thankful they were only paying $3 a gallon is now a sad scary fact of life that have many wondering if $6 a gallon isn’t just around the corner.  With Memorial Day just 30 odd days out, everyone is asking themselves just how high will the cost of gas go?

At Godfrey we understand how hard it is for you the small business owner to make it in today’s cut throat market place and that’s why we’ve created several displays that are not only easy on your budget, but eco-friendly as well.

Fabric Pop-up Displays- What makes these custom designed trade show displays to economical? Is it the easy to stretch fabric? The lightweight frame? The fact that it can be folded into a pint size package in no time flat? The answer to all is yes! If you are looking for a quality custom display that can be shipped anywhere for virtually free thus avoiding those high gas prices, this is the display of your dreams.

Briefcase Table Top Displays- Forget shipping large sized displays all over the country from one trade show to the next. Get rid of the idea of having to pay hundreds of dollars on exhibits in order to give a quality presentation. Imagine a full functioning display that is ultra lightweight and folds down into the size of your standard briefcase. Small, effective, and containing everything you need to make that next presentation a success, briefcase table top displays are one the most effective ways for avoiding the high costs associated with transporting trade show displays.

That’s just the tip of the iceberg! Godfrey not only has a full gallery of amazing looking trade show designs ready to be ordered at the click of a button, we’ve also got an entire team of professional designers that are willing to sit down with you and help create a custom display to fit your every expectation!

Everyday is EARTH DAY with an environmentally friendly trade show display!!!!

Monday, April 18th, 2011

Welcome to another Monday with the Godfrey Group where all week we’ll be featuring posts centered around this coming Friday’s other big holiday EARTH DAY 2011!! Started way back in 1970 by Wisconsin Senator Gaylord Nelson as a reaction the 1969 Santa Barbara oil spill, for over 30 years now the holiday has taken place on April 22 and has inspired hundreds of millions to do their part to preserve the planet. Now a global event recognized in 141 different locations, Earth Day is more than just a reason to celebrate this wonderful world we live in. Earth Day is a call to action for everyone on this planet to start doing their part to reduce their carbon footprint.

Godfrey has taken up this call to give back and help preserve the world in all its wonder by offering trade show vendors a quality custom designed trade show display that is environmentally friendly. Imagine attending that next big trade show event being able to proclaim to the masses that everything  they are looking at was especially designed to cut back on the amount of waste that would normally be produced in the production process. From the fabric walls to the custom logo featured prominently throughout, it was all done with the thought that saving the planet doesn’t have to mean settling for less.

Our custom designed environmentally friendly trade show displays feature:

Recycled Aluminum Tubing

Earth Friendly Fabric Graphics

Lightweight Construction For Inexpensive Shipping

Easy Setup

Custom Design & Graphics

The Ability To Create Any Shape And Mood Desired!

Optional Programmable LED Lights

Earth Day is time for us all to come together on a global scale to give back what we often take away without a second thought. If you are a trade show vendor that finds themselves on the road all year long and want to do your part in saving the environment, the time to order your custom designed environmentally friendly trade show display is now!!

Our Displays Are A Work Of Art!

Wednesday, March 30th, 2011

If you haven’t had the joy of taking an art class before, do yourself a favor and sign up for one as soon as possible. Even if you haven’t the first ounce of artistic ability that thrill of creating something from nothing is so rewarding you’ll want to begin to cover your home with one painting after another. All art classes pretty much start out with the same questions to be answered on the empty canvas:

*What’s your concept?

*What colors would you like to use?

*How large of a canvas do you need?

*What type of style will you be painting in?

By now you are probably wondering what art class has to do with trade show design and the answer is simple in that the questions are essentially the same. When you first contact The Godfrey Group and are connected to a personal project manager, one of the first things you will be asked is what your needs are and what do you see as the ultimate goal of the display? After batting around a few ideas with one of our designers, the details will start filling themselves in. What colors will give you the best look, what logo should be featured on the exhibit, how large and complex should the display be, are you looking for something quick and easy to setup like a popup display or a display that is environmentally friendly?

Like that first day in art class, creating a custom designed trade show exhibit from Godfrey is a step by step process that with the help of a personal project manager and our expert design team will ultimately produce a unique design that is sure to reap plenty of rewards for your business.

Time To Call The Trade Show Professionals

Monday, March 7th, 2011

That cold snap that came through the last couple of nights really did a number on your pipes. You got up to take a shower this morning an you immediately noticed the change in water pressure. As that sick feeling began to take over, you slowly made the march towards the basement already aware of what you would find waiting for you at the bottom of those dark stairs….moments later phone in hand you do what must be done and that’s call a plumber for help with the 5 inches of water that is quickly rising.  

All that running a around trying to get the plumbing fixed left you  exposed to the elements which in turn made you a prime target for the flu. Within days you’re running a fever of a 105, can’t hold anything down, and can’t afford to use any more sick days. As much as you hate it, the only choice is to call the family doctor and get back on the path to good health.  

Meanwhile the water that was filling the basement went from 5 inches to 10 by the time the plumber finally made it. The result left a crack in your foundation which won’t easily be fixed. A call to your home insurance agent gets a time setup to meet and a promise that it’s not as bad as you think. As he hangs up the phone the agent promises you that things will be back to normal in no time and the claim should go smoothly.  

Just like in the scenarios above, at some point a problem gets so out of hand that we all must seek help from the professionals. For small business owners trying desperately to see the light at the end of that long economic tunnel, The Godfrey Group is here to help when you need us the most. From our expert design team who go out to their way to ensure your satisfaction to our display rental program which makes it easier than ever to try new ideas to our extensive library of designs with tons of concepts to choose from, we understand how tough the market is these days and we’re here to help. Whether it be an outdoor tent covered in your own personal logo, an information display with tons of room for pamphlets and brochures, or an easy to transport simple to install popup display; regardless of what your needs are if you are having trouble creating sales than it’s time to call the professionals and let Godfrey save the day!

A Recipe For A Winning Trade Show!

Friday, March 4th, 2011

I’m not a huge fan of reality shows, but I must admit finding myself addicted to such cooking competitions as Top Chief, Chopped, and Iron Chief. There’s something about making the perfect meal that keeps me striving with every dinner to do better than the last. For the most part my love of cooking isn’t about the taste (though it’s no secret that all chiefs love to eat) but instead at least for me it’s all about the flavors. There’s something about the way basic ingredients have a way of coming together to create a unique dish. A dash of salt, a touch of thyme, pinch of dill….added at just the right time without forcing it; as the ingredients begin to come together they form something greater than the sum of their parts.

If you think about it a successful tradeshow is a lot like a one of a kind meal. Just as a cook must begin by pulling together the basics of the recipe such as garlic, flour, chicken; so too does an event planner as they prepare for what types of materials to take, the size and shape of the display they will need, what  type of approach to take that will ensure they get people’s attention. A successful trade show isn’t put together overnight no more than a seven course meal is done within minutes. What designs will get you the most attention? Should you go with the custom designed fabric structure or will a kiosk suit your needs more?

If you are getting ready to hit the trade show circuit, maybe you’ve been asking yourself lately as to what ingredients you will need to get the job done? Thankfully Godfrey is here to help and we’ve got just what you need to cook up a successful tradeshow. With tons of designs to choose from and a design team eager to help, it’s time you took the next step in the process and let us help make your next event a success.

We’ve Got The Displays That Will Get You Noticed!!!

Friday, February 11th, 2011

Here we are finally making it to Friday, all set to make every second of the coming weekend count and yet once again most of the country is faced with literally feet of snow ruining everything in its path. The past two months have been nothing but one winter storm after the other, a trend that doesn’t seem to be showing any signs of slowing down despite what that pesky Puxatony Phil says. According to a recent weather report from CNN just this week “Parts of Oklahoma had received up to 12 inches of snow, according to the state Department of Emergency Management. Wind chills were 10 to 30 degrees below zero in some areas, and authorities were urging people to stay off the roads. Some 80 people in Oklahoma had been injured as a result of the storm, the state Department of Health said Wednesday. That total included 63 falls, one carbon monoxide poisoning, 14 injuries in traffic accidents and two “cut/pierce injuries.”

Like it or not more than ever, this year winter is an unmovable force that must be dealt with. A force that demands to be reckoned with. That cannot be overlooked or dismissed with the wave of a hand. If you think about it this is exactly what you want from a trade show display; something that creates buzz around a conference center, makes people stand up and take notice of who you are, that hooks into them and refuses to let go until they check out exactly what you have to offer. A display that WOW’s the crowd and opens their wallets.

We’ve all been to those events where after one walk around the room, you’re left feeling like you’ve seen everything a thousand times before and really wouldn’t have missed anything had you decided to stay home. Godfrey isn’t in the business of creating these types of boring displays. Give us the chance and what you will soon discover is that we have the tools to create for you a custom built trade show exhibit that is guaranteed to stop consumers in their tracks and stand in line to find out what amazing things are being offered.

If you are in the market for a custom built trade show display take a cue from Old Man Winter and let Godfrey design for you a display that will leave the crowd breathless!

Custom Built Trade Show Displays From The Experts!

Wednesday, February 9th, 2011

We throw several words and phrases around on this site quite regularly. Terms like custom built trade show displays, custom designed exhibits, unique trade show ideas, and custom graphics….honestly we could go on and on and at times we do. If we tend to throw the same phrases around on a daily basis it’s only because we are so amazed by what our designers and project managers are able to produce we just can’t help but sing their praises everyday of the week.  

From the very moment you first come into contact with a member of the Godfrey team it should be evident that you are not just dealing with some ordinary display design company, rather you are opening the door to one of the best experiences of your business career with the help of some of the best designers on the market today.

It all starts with a simple phone call to 1-800-789-9394 or click on of the mouse over to our contact page. Next begins a series of communications that will literally change the way you do business and shape your future for years to come, with the help a personal project manager together ideas will be formed based on your needs, desires, and goals. These designs can be based on any number of exhibits from our extensive gallery or could be something unique only to you. Plus if you’re in the area, you can also visit our showroom and find out just what goes on behind the scenes at Godfrey.

Once everyone is agreement with what you want in a custom built trade show display, the fun really starts as our designers begin the fabrication process. With each step emails and photos are sent to you along the way so there’s no question as to what is taking place to ensure you are getting the design of your dreams.

While complete setup instructions are included upon delivery, Godfrey’s commitment to you doesn’t end there! In fact for highly customized displays we will send a project manager to your location to ensure proper installation so that you are sure to be a hit at that next big trade show event.

So the next time you hear the phrases custom built trade show display and unique trade show ideas, think of all that Godfrey can do your business and get on the path to success!

Controlling Trade Show Chaos!!

Monday, February 7th, 2011

In a lot of ways putting on a great trade show appearance is like producing a play. It may sound like a stretch but just think of the last trade show you attended and all the different things large and small that needed to be handled before the doors were opened signaling the beginning of the big event. Although the trade show will only last a few days the list of things that need to be done months in advance include:

*Locking in the date you will be attending

*Planning what you will be showing to the public.

*Making travel plans such as what flights to take and what hotels will offer the best rate

*Inventory needs to be stocked

*Potential customers in the area need to called on so they know where they can find you and what you will be offering.

*Employees to need be made aware of what will be expected

All of this and a ton of other decisions must be made before you even get to the conference center. Once there the production really kicks into high gear as all that planning pays off and a thousand more issues raise their ugly head. The event is going to last longer than originally thought, do you have enough product? The event planner stuck you in a spot where no one will be able to find you, is there a possibility to be moved? Where is the best place to put your additional signage such as posters or information displays? During those first hours of every trade show chaos rules and that’s why Godfrey prides itself on making sure that with all that is going on around you the last thing you have to worry about is your custom built display.

Regardless of if we are talking about an outdoor tent, an indoor grand format fabric structure, a custom built workstation, or an simple sampling kiosk, with the help of our designers and personal project managers the last thing you are going to have to worry about is how well your custom built trade show exhibit will stand up to the competition and how difficult it will be to install. So remember the next time you begin planning your schedule, get with Godfrey and enjoy the feeling of having one less thing to worry about.

3 Displays That Are Easy On That Trade Show Budget

Friday, February 4th, 2011

It used to be that what happened in the rest of the world either never affected us here in the U.S. or took several months or years. The world was a bigger place where few traveled outside of their circles and distant places were nothing more than a clip on a news real or a tale told of on the radio. In today’s age however a sudden earthquake in South America can have economic consequences felt as far away as Moscow within seconds as we all find ourselves living on a much smaller planet thanks to the internet and modern technology. A prime example of this is unfortunately taking place this very week as three separate events are making things tougher on businesses all around the globe. In Egypt the outbreak of civil war has shot oil prices over $100 a barrel leaving those that travel feeling the pinch of another round of price increases on everything from fuel to airplane tickets. Meanwhile one of the most powerful cyclones in recent history slammed into the eastern coast of Australia at the same time yet another winter storm hit the already frozen U.S., combined the two sent sugar prices to a thirty year high and drove up grain prices worldwide. 

With the cost of traveling reaching new heights and food prices trending upwards, the already hard to budget for trade show just got that much harder to justify. It’s with this in mind that today we at Godfrey would like to present to you three displays that will save you money while still offering the same quality custom designed features you’ve come to expect from our amazing trade show displays.

Fabric Pop Up Displays- The key to transporting a display for the budget minded is to maximize the display while minimizing the amount of space it takes up when not in use. Made from ultra-light materials that instantly spring to life when extended out, a fabric pop up display does just that i.e. pop to life in seconds giving you an out of this world trade show display complete with custom graphics in a wide variety of styles and designs

Briefcase Table Top Display- Don’t let the fact that this briefcase table top display folds up into the size of your standard brief case fool you. Made to cut down on travel expenses while still giving you the highest quality look imaginable, combined with a custom table skirt these are some of the most amazing yet cost efficient displays on the market today.

Demo Pedestals- One of the best products in Godfrey’s extensive line of displays, the demo pedestal may just be the ultimate small scale display. What makes these some of the most cost efficient displays on the market are their ability to literally transform into a shipping container and then back to a professional custom designed pedestal in a matter of seconds thanks to an easy to attach fabric wrap.

Don’t Miss A Sale! It’s Time To Make Your Next Trade Show Display Interactive!

Thursday, February 3rd, 2011

Recently my family and I had the opportunity to visit the McWane Science Center in Birmingham, Al. The three story building which is tucked away among banks, brokerage firms, and other offices downtown, is one of the many hidden gems in the city. For my four year old it was a dream come true. Unlike other museums which encourage silence and strolling from one exhibit to the next, the McWane Center has only one rule and that’s nothing is off limits in terms of what you can touch, pull, push, or throw. The completely interactive museum is everything that you would expect from what is essentially a business trying to get people in the door. Like the McWane Science Center in order to grow and encourage consumers to spend their hard earned money, today’s business must put aside the old ways of simply describing what their product does and instead give them complete access to experience the item firsthand.

It used to be the case not too long ago that in order to convince consumers that a product would change their lives, all a company would need to do is invest in a pedestal, an information booth to hold a few brochures, and a good pitchman. Times have changed though and with them trade shows are no longer filled with well suited guys spreading the charm and instead feature full scale putt putt golf courses, interactive audio video displays, not to mention chances to win big with such guaranteed crowd pleasers such as cash closets or spin to win games. In order to win a potential customer over they need to be able to touch, taste, and test the product so they know that what they are looking at is the latest thing that they can’t live without.  Consumers want a chance to get on Facebook or Twitter to find out what others have to say about your product. They need to Google the latest news and reviews before they dish out the cash. 

If you are a small business owner or trade show vendor looking to make a stronger impression while increasing sales, then the time has come to give your customers what they want with a fully customized interactive trade show display from Godfrey featuring the hottest designs on the market today!