Posts Tagged ‘Display Company’
Wednesday, February 9th, 2011
We throw several words and phrases around on this site quite regularly. Terms like custom built trade show displays, custom designed exhibits, unique trade show ideas, and custom graphics….honestly we could go on and on and at times we do. If we tend to throw the same phrases around on a daily basis it’s only because we are so amazed by what our designers and project managers are able to produce we just can’t help but sing their praises everyday of the week.
From the very moment you first come into contact with a member of the Godfrey team it should be evident that you are not just dealing with some ordinary display design company, rather you are opening the door to one of the best experiences of your business career with the help of some of the best designers on the market today.
It all starts with a simple phone call to 1-800-789-9394 or click on of the mouse over to our contact page. Next begins a series of communications that will literally change the way you do business and shape your future for years to come, with the help a personal project manager together ideas will be formed based on your needs, desires, and goals. These designs can be based on any number of exhibits from our extensive gallery or could be something unique only to you. Plus if you’re in the area, you can also visit our showroom and find out just what goes on behind the scenes at Godfrey.
Once everyone is agreement with what you want in a custom built trade show display, the fun really starts as our designers begin the fabrication process. With each step emails and photos are sent to you along the way so there’s no question as to what is taking place to ensure you are getting the design of your dreams.
While complete setup instructions are included upon delivery, Godfrey’s commitment to you doesn’t end there! In fact for highly customized displays we will send a project manager to your location to ensure proper installation so that you are sure to be a hit at that next big trade show event.
So the next time you hear the phrases custom built trade show display and unique trade show ideas, think of all that Godfrey can do your business and get on the path to success!
Tags: Add new tag, booths, Custom displays, Custom graphics, customer service, Display Booths, Display Company, Eco-friendly displays, environmentally friendly trade show display, Event Planners, Exhibit Booth Company, Exhibitors, fabric structures, hanging headers, inflatables, kiosk, kiosk displays, kiosks, marketing tips, outdoor displays, Overhead banners, popup displays, portable trade show display, potential customers, trade show kiosk, trade shows, unique trade show display
Posted in Uncategorized | No Comments »
Friday, October 22nd, 2010
Believe it or not the holidays are just about here and for retailers that depend on these last three months to make up for the loses experienced during the last nine, it’s now or never. While hopes may be high for big sales, according to some forecasters the reality is that the economy has simply made it too tough for consumers who otherwise spend loads of cash on gifts. In a recent report from CNBC “A record high 43 percent of American shoppers plan to spend less during the last quarter of the year than they did in 2009, while only 11.0 percent expect to spend more this Christmas” So what are smaller retailers supposed to do in order to get an edge this Christmas? Simply put they have to go where the consumers are.
This year Toys R Us who in years past have themselves filed bankruptcy will be opening up 600 express stores in malls and retail outlets all across the country. These temporary stores are projected to hire some 10,000 employees and if all goes well many stores may stick around long after the holidays are over. While the toy store giant may be larger than your average mom and pop store, the strategy they are employing is something that can be done by just about anyone.
Portable kiosks are easy to install, simple to transport, and could be the key to making this Christmas season the best yet. Godfrey has everything your company needs to get you to where the people are. Whether you prefer something elaborate such as a Grand Format Fabric Graphic Structure complete with fabric panels that are designed to define your space while reinforcing your brand or something more along the lines of an information display with optional video/audio features and custom pedestals, setting up a portable store front is easy. Featuring amazing graphics, custom logos, and a team of designers all focused on giving you the best display possible, Godfrey is your one stop shop for all your display needs. Plus don’t forget our display rental program which allows you to test out a display while saving you money!
Tags: booths, christmas promotions, Custom displays, Display Booths, Display Company, express stores, holiday sales, increased sales, kiosk displays, kiosks, marketing tips, portable trade show display, potential customers, retail displays, Toys R "US", Trade Show Booths, unique trade show display
Posted in marketing tips, Promotional Ideas, Trade Show Booth Rentals, Trade Show Booths, Uncategorized | No Comments »
Friday, September 3rd, 2010
For weeks and months we’ve been telling you about all the great things Godfrey can do to increase your trade show sales. Through pictures and words, testimonials and statistics, we’ve shown you just what a custom designed trade show exhibit can look like when all you have is an idea and a little help from one of Godfrey’s specially trained project managers. Well what if I told you that there is now a way to take all those designs we’ve been bragging about and see them in action? All of this and more can be seen simply by taking the Godfrey Virtual Tour!
With the click of a link you are literally dropped off in front of the Godfrey Building where from there you will get access to the entire Godfrey Showroom. Look a little closer and you’ll get a chance to see of few of our dedicated employees in action, plus even receive a quick glance into some of the processes that bring our amazing exhibits to life. More importantly though you will see just how much our displays will help separate you from your competitors. From custom fabric structures, to video displays, to the awesome Truss System; the virtual tour can do what words can’t and that’s show you what our designs look like in a real showroom.
Information displays, pop-up tents, and a plethora of portable kiosks can all be found as part of the virtual tour all echoing the same thing….Godfrey is your one stop shop for the very best in custom trade show exhibits and signs. Once you have taken the tour, the next step is to check out our design gallery where you can begin the process of picking out a display of your very own. All is left to from there is getting connected with your personal project manager and your on your way to trade show success! The Godfrey Virtual Tour now!
Tags: booths, Custom displays, Custom graphics, customer service, Display Booths, Display Company, Exhibit Booth Company, fabric structures, kiosk, kiosk displays, marketing tips, outdoor displays, portable trade show display, potential customer, potential customers, Trade Show, Trade Show Booths, unique trade show display
Posted in Custom displays, Custom graphics, lobby displays, marketing tips, Promotional Ideas, Trade Show Booths, Trade Show Displays, Trade Show Exhibits, Trade show popups | No Comments »
Wednesday, August 11th, 2010
With the state of the market these days if you are company that makes their living off of the leads gathered from trade shows, then you need to be sure that you treat each event as a learning experience. Regardless of whether or not you’ve been to only a couple of shows or two hundred, everyone has something to learn and every vendor has something to teach. To this end today we are going to discuss the importance of a trade show packet and some of the things you can do at your next event that might help you down the road.
Simply put a trade show packet is a series of observations that require you to pay attention to not only how you did, but how other vendors faired. Before you can get started though make sure that you’ve got away to keep the notes so that you can review them from time to time; the last thing you want is to be stuck jotting a bunch of random thoughts down on a bunch of scrap paper.
What worked for you? To say that a trade show can be hectic at times is definitely an understatement. We all know what it’s like when you are slammed and how things can turn around at the drop of a hat. Once you have a moment to catch your breath though, look around your booth and see what all the fuss was about. Did you sell out of anything? Was there a specific style you ran out of first or that people were asking about? Was your display set up to handle traffic accordingly or could you have setup a different way. Did you get any compliments on your exhibit?
What didn’t work for you? Every presentation has its flaws. Even the most customized of displays can miss if the way you present it is wrong. Delivery is just as important as any popup display, portable signage, or custom logo you surround yourself with. If you come across as rude, arrogant, or uncaring all that attention that your exhibit brought will quickly go the other way. In the same respect if you’re not clear and to the point as to what it is you are offering, those that visit your booth may not stick around to find out. A custom display will bring the crowd to you, but it’s your job to keep them there.
What did other vendors do? You shouldn’t have to look too far to see what other vendors at the show are doing. Take a walk and make a few mental notes as to what others are doing. Is anyone using games such as a money booth, Frisbee toss, or Plinko that are attracting a lot of attention? Maybe someone is getting a good response from a photo prop. Whatever the other guys are doing compare that to your own display and see who you think comes out on top. Maybe there are things that other vendors did well that may fit in nicely with your style or maybe you will see some things you are doing also which could be turning customers away.
A trade show packet is kind of like an exit interview you conduct with yourself. Take some time to really think about what happened during your trip, what your impressions were of the event as a whole, and what you might do differently your next time out.
Tags: booths, custom designs, Custom displays, Custom graphics, customer, customers, Display Booths, Display Company, Exhibit Booth Company, Exhibitors, fabric structures, frisbee toss, Godfrey Group popups, kiosk, kiosk displays, marketing tips, money booth, photo props, Plinko, popup displays, portable signage, portable trade show display, potential customer, potential customers, Trade Show, Trade Show Booths, Trade Show Displays, trade show kiosk, trade show packet, trade shows, unique trade show display
Posted in Custom displays, Custom graphics, Expert trade show advice, marketing tips, Promotional Ideas, SpaceStation Popup Displays, Trade Show Booths, Trade Show Displays, Trade Show Exhibits, Trade Show game themes, Trade show popups, Trade Show Tips, Uncategorized | No Comments »
Monday, August 9th, 2010
We talk a lot here about grand exhibits, large fabric walls, and eco-friendly displays, but not all trade show displays are what they seem. In fact you might be surprised at what can be accomplished with the use of a simple folding table. Whether you bring your own or rely on the event organizer to provide one, a folding table combined with a few simple touches from Godfrey might just be the thing you’ve been looking for to turn you next show into something special.
The first thing you need to do is answer the question, when is a folding table not a folding table? Have you seen one these tables after they’ve been shipped, stored, and slid all over the place? They are dirty. They quickly start to show every dent, ding, and scuff. Soon they become so unappealing that you just can’t be expected to give a worthwhile presentation. Not to mention they limit your display space and feature nothing in the realm of customized graphics. So when is a folding table not a folding table? When it’s covered up by a brightly colored table throw. Covering all sides of the table and featuring a customized logo made to your specifications, a wrinkle-resistant table throw covers all those unpleasant looking blemishes and gives your table a professional appearance.
As great as a table throw can be though, it’s basically just the foundation for what could be an even greater sales experience. What you need next is a structure that easily folds out, provides tons of shelf space, and literally takes that Plain Jane table to the next level. One great thing about table top displays are that there are a ton of different styles to choose from. From the simple fold out variety, to the Space Station Popup, to the Roll N’ Go, to the Brief Case style; table top displays are portable, light weight, fully customizable, and are sure to give you a show room quality display perfect for large events or one-on-one customer meetings.
The next time you are looking for a quick and easy display that is full of options and can be customized to feature your company logo, remember that simple folding table and just what can be accomplished with a bit of creativity.
Tags: booths, Custom displays, Custom graphics, custom logos, Display Company, Displays, Eco-friendly displays, fabric structures, fabric walls, marketing tips, portable trade show display, potential customer, potential customers, showroom, table throw, table wraps, tabletop displays, Trade Show Booths, trade shows, unique trade show display
Posted in Custom displays, Custom graphics, Custom table throws and runners, Eco-friendly displays, marketing tips, Trade Show Booths, Trade Show Displays, Trade Show Exhibits, Uncategorized | 1 Comment »
Monday, August 2nd, 2010
When getting ready for a trade show there are a ton of things you can do in advance to make sure that you have a successful event. Of course you can make sure you have the best custom exhibit possible. You can find out who’s going to be there and what they will be interested is seeing. You can make sure who you have working the booth is up on all the facts and are able to answer any questions about your product that may arise. You can even create an elaborate demonstration of how your product works. The one thing you can’t control though is where you are located once you get to the conference center. Yes you can suggest or recommend to the event organizer where you would like to be, but ultimately it’s their decision as to where you are to setup and unfortunately not everyone can have the best seat in the house. So what do you do when you get to a trade show only to find that your setup location is far less than desirable?
Take a walk. After you have everything setup and ready to go, leave the display with your help for a while and start shaking hands. Make sure you are wearing something that contains your brand name. If you know somebody there stop by and say hello. Tell them where you are and ask them to send people your way. Just by walking around and greeting as many people as possible you are creating buzz for your display.
Make people look for you. If you didn’t bring any with you, draw up a few signs on poster board advertising that you are there and where you can be found. If you own a truck or van with your name and logo on it, make sure you park it near the main entrance where people can see it as they enter the building.
Speak to the organizer. You make think they understand what you need, but in fact the organizer of the event may not have any idea that they have setup up somewhere that is unfavorable. While you are out meeting and greeting scout out a couple new locations and don’t be afraid to approach the person in charge with your ideas about where you might be best suited. The thing here to remember is that those hosting the event get a percentage of all sales, therefore the more people walking past your display means higher sales for you and a higher profit for them.
You have the most best custom display in the world but when it comes to being put in a bad location with zero traffic, you have to take matters in your own hands and make the people come to you. By making your presence known among the visitors, asking for a few favors from friends who might be able to send people your way, putting up some extra signage, and reminding the host of the event that you are there to make them money, you just might be able to turn a bad spot into a great opportunity.
Tags: booths, Conference Vendor, conventions, Custom displays, custom logos, customer service, customers, Display Booths, Display Company, Displays, Event Planners, Godfrey Group, location selection, marketing opportunities, marketing tips, portable trade show display, Poster frames, posters, potential customer, trade show booth, Trade Show Booths, trade show marketing, trade shows, unique trade show display
Posted in Custom displays, Custom graphics, marketing tips, Promotional Ideas, Trade Show Booths, Trade Show Displays, Trade Show Exhibits, Uncategorized | No Comments »
Wednesday, June 16th, 2010
It’s another one of those weeks where if you’re a sports fan there is something happening every moment of the day. The NBA finals are finally getting interesting with the Celtics forcing a game seven with the Lakers. Tiger Woods is out to prove what he hasn’t so far this season at the U.S. Open teeing off this Thursday and that’s the thought that he’s still the same golfer he was before his recent struggles kept him away from the game. All of baseball fandom is hanging on Stephen Strasburg’s every pitch and for the first time in forever the Nationals are must see TV. Not to be out done football is proving it’s America’s number sport even in the off season as rumors run rampant that the Big 12 will soon cease to exist. Last, but certainly not least, the entire planet has their hands all over the World Cup as soccer is putting South Africa front and center in everyone’s minds eye. Meanwhile even as I type this all across the country trade show vendors are taking advantage of these events by getting their message and products to the public via game displays.
You may not know this, but Godfrey offers more than just a few game and promotional displays. In fact the possibilities are limitless thanks to Godfrey’s ability to create any type of game display that meets your exact specifications. Of course we’ve got the standard spin- to-win, football/freesbie toss, and putt putt displays, that are a sure fire hit guaranteed to always draw a crowd, but for those that really want to crank up the excitement Godfrey has just the ticket. How about a basketball shootout setup to go with the NBA Finals? Maybe a bean bag toss game for Major League baseball fans? We could even set you up with a kick and score display sure to bring those soccer fans to your booth.
With Godfrey the sky’s the limit when it comes to customized game displays whether your a sports fan or just a fan of high profits. Each and every display can be tailored to meet your specific needs with your logo emblazzoned for all in attendance to see. Don’t let the competition get the best of you at your next tradeshow; call, fax, or email your design needs today!!
Tags: baseball, basketball, booth, booths, conventions, customer, customers, Display Booths, Display Company, Exhibit Booth Company, Exhibits, golf, NBA Finals, outdoor displays, portable trade show display, potential customer, potential customers, soccer, sports, trade show game display, trade shows, unique trade show display, world cup
Posted in Uncategorized | No Comments »
Monday, June 7th, 2010
Last week in a post titled “The Right Person For The Job” I talked about how something as tantalizing as Fillet Mignon would appear to be plain trash if it were to be served to you on a garbage can lid. Now in that post I was using this example as way to make sure you are employing people who have a certain degree of charm and personality, but the same can be said about how you choose to show off your product as well. You could essentially have one of those products that becomes synonymous with a entire line of products from any number of manufacturers (Coke, TiVo, and Matchbox Cars are examples of this), but because you did not choose the best way to promote your idea nobody ever takes notice. It’s those early decisions about how you will choose to bring your product to the consumer that make all the difference in the world.
Understandably this isn’t an easy process and not something to jump into. You want to start with a very broad idea of what you want and then begin to eliminate choices. Is your event outside? Do you need something like a large tent or would a smaller Mushroom style kiosk do the trick? Are you looking for something that can easily be packed up and taken to the next location or does portability not matter? Maybe you are just looking to spice up your office front. Will there be some type of attendant with a desk stationed there? Is privacy going to be a concern? How about signage? Were you thinking about something that may possibly hang from the ceiling or maybe you’d rather just have a stand that would allow people to pick up literature as they pass by?
All of these questions and we haven’t even considered graphics yet. Are you looking for something with bright colors or is something more professional what you had in mind? Do you have a specific logo that needs to be included or are you looking to come up with a new theme unlike anything you have done before? Are considering renting a booth to start out or are you ready to fully customize a display of your own?
Finding what is right for you and your products can be time consuming process, but one that is fulfilling and often very profitable. Knowing what works best for you and what you want makes all the difference in the world. The Godfrey Group understands this and that’s why we’ve created a Design Library that lets you start narrowing your ideas down and even save them so that you can come back later after you’ve researched what you want a little further. Don’t hesitate. Login in today!!
Tags: booth, booths, client, Conference Vendor, conventions, customer service, customers, Display Booths, Display Company, Displays, Eco-friendly displays, Event Planners, Godfrey Group popups, hanging headers, inflatables, kiosk, kiosk displays, kiosks, lobby, marketing tips, outdoor displays, Overhead banners, portable trade show display, potential customer, showroom, Trade Show Booths, trade show kiosk, tradeshow display, unique trade show display
Posted in Custom displays, Custom graphics, Custom hanging headers, custom office displays, Digital signage, Eco-friendly displays, Expert trade show advice, Kiosk placement, lobby displays, marketing tips, Mushroom kiosks, Office fixtures, Overhead banners, Poster frames, Promotional Ideas, Trade Show Booth Rentals, Trade Show Booths, Trade show popups, Trade Show Tips, Uncategorized | No Comments »
Friday, May 21st, 2010
It’s amazing how fast the days fly by. It seems like we just wrapped up the Christmas holidays and yet here we are again exactly one month away from the first official day of summer. All across the country spring is in full bloom and the temps are climbing. With the warm weather comes an endless string of outdoor concerts, fairs, and trade shows. Every weekend brings with it new opportunities to get outside and soak up some local flavor while hanging out at a nearby festival. As much as I like the main attractions at these events, my favorite parts are all the interesting booths and displays to be seen. Whether it be the wide variety of foods ranging from fried Oreos to homemade lemonade or the vendors with all of their freebies or the tents showing off the trendiest cars straight from the local dealership; it’s these types of attractions that give the event the color and flavor that brings a smile to every one’s face.
Outdoor vendors share more than one thing in common with their indoor counterparts but the most important of them all is their need to be noticed by the public. In fact outdoor displays and exhibits may need to be even more spectacular simply because not only are they competing with one another, but they’ve also got to find a way to steal the spotlight away from the main attractions even if it is for only a few brief moments. Godfrey understands the unique challenges outdoor events bring and that’s why they offer more than just ordinary pop-up tents and instead go to great lengths to offer their customers some of the most amazing outdoor displays on the market. From the great look of the mushroom and dome kiosks to spacious tent clusters with optional market umbrella, Godfrey has everything you want in an outdoor display with full customization and amazing graphics to match. Oh and if inflatables are what you have in mind than I’ve got two words for you event pavilions! They’re big, they’re high profile, they’re just the thing you need to make company the center of attention.
This summer don’t let the good times pass you by. Set yourself apart from those other vendors by turning your next outdoor trade show or festival into one for the record books! Call one of our personal project managers today ask them how you can make this a season to remember!!
Tags: booth, booths, Conference Vendor, Custom graphics, Display Booths, Display Company, inflatables, kiosk, kiosk displays, outdoor displays, outdoor events, outdoor trade show display, portable trade show display, tents, Trade Show Booths, unique trade show display
Posted in Conferences & Venues, Custom displays, Custom graphics, Expert trade show advice, Mushroom kiosks, Uncategorized | No Comments »
Monday, May 3rd, 2010
A couple weeks back I brought you the article about the importance of making a good first impression. Simply put that first meeting often holds the key to finding out what a customer ‘s needs are and what it will take to convince them that you have the product they have been searching for. Ask any trade or conference show vet and I’m sure they will tell you it’s not the sales you make that weekend that matter the most, it’s all the contacts that are gathered which provide the true test as to whether or not the time spent standing at your booth was a success. So the question becomes once you’ve made that first impression how do you turn all those names and faces into dollars in the weeks and months to come?
First of all make sure your booth or kiosk is a two way street of information. Yes your most important task is to show who you are and how what you are offering is the life change thing that the everyone in the world would be crazy to live without, but while shaking all those hands make sure you come back with a phone number, an email address, or even a business card. Grab a spiral notebook on your way out the door and ask everyone the stops by your booth (even just for a few moments) to sign their name and how they prefer to be reached. Offer them a chance at possible future discounts by doing so.
Second don’t let the grass grow under your feet when comes to reaching out to those you met. A week or two after the show get that spiral notebook back out and let those that spent a moment filling out their information know how much you appreciated their time. If they act like they want to know more about your company great, but even if that call or email doesn’t generate a response don’t give up. Keep in touch with them on a regular basis. Not to say you need to call them weekly, but just enough so that when the time comes where they find themselves in the market for what you have to offer your name is still fresh in their minds. Send them cards during the holidays or special offers every month or so.
Making the first impression is something that can never be made twice, but keeping that same spark alive is a process that can be created over and over. By following up with potential customers you are doing exactly what the term implies; you are maintaining the relationship so that they remain potential customers.
Tags: booths, client, Conference Vendor, conventions, customer service, Display Company, Event Planners, Godfrey Group, kiosk displays, marketing tips, new business, potential customers, relationships, samples, showroom, trade show ideas
Posted in Expert trade show advice, marketing tips, Trade Show Tips, Uncategorized | 1 Comment »
