Posts Tagged ‘booths’

3 Displays That Are Easy On That Trade Show Budget

Friday, February 4th, 2011

It used to be that what happened in the rest of the world either never affected us here in the U.S. or took several months or years. The world was a bigger place where few traveled outside of their circles and distant places were nothing more than a clip on a news real or a tale told of on the radio. In today’s age however a sudden earthquake in South America can have economic consequences felt as far away as Moscow within seconds as we all find ourselves living on a much smaller planet thanks to the internet and modern technology. A prime example of this is unfortunately taking place this very week as three separate events are making things tougher on businesses all around the globe. In Egypt the outbreak of civil war has shot oil prices over $100 a barrel leaving those that travel feeling the pinch of another round of price increases on everything from fuel to airplane tickets. Meanwhile one of the most powerful cyclones in recent history slammed into the eastern coast of Australia at the same time yet another winter storm hit the already frozen U.S., combined the two sent sugar prices to a thirty year high and drove up grain prices worldwide. 

With the cost of traveling reaching new heights and food prices trending upwards, the already hard to budget for trade show just got that much harder to justify. It’s with this in mind that today we at Godfrey would like to present to you three displays that will save you money while still offering the same quality custom designed features you’ve come to expect from our amazing trade show displays.

Fabric Pop Up Displays- The key to transporting a display for the budget minded is to maximize the display while minimizing the amount of space it takes up when not in use. Made from ultra-light materials that instantly spring to life when extended out, a fabric pop up display does just that i.e. pop to life in seconds giving you an out of this world trade show display complete with custom graphics in a wide variety of styles and designs

Briefcase Table Top Display- Don’t let the fact that this briefcase table top display folds up into the size of your standard brief case fool you. Made to cut down on travel expenses while still giving you the highest quality look imaginable, combined with a custom table skirt these are some of the most amazing yet cost efficient displays on the market today.

Demo Pedestals- One of the best products in Godfrey’s extensive line of displays, the demo pedestal may just be the ultimate small scale display. What makes these some of the most cost efficient displays on the market are their ability to literally transform into a shipping container and then back to a professional custom designed pedestal in a matter of seconds thanks to an easy to attach fabric wrap.

Don’t Miss A Sale! It’s Time To Make Your Next Trade Show Display Interactive!

Thursday, February 3rd, 2011

Recently my family and I had the opportunity to visit the McWane Science Center in Birmingham, Al. The three story building which is tucked away among banks, brokerage firms, and other offices downtown, is one of the many hidden gems in the city. For my four year old it was a dream come true. Unlike other museums which encourage silence and strolling from one exhibit to the next, the McWane Center has only one rule and that’s nothing is off limits in terms of what you can touch, pull, push, or throw. The completely interactive museum is everything that you would expect from what is essentially a business trying to get people in the door. Like the McWane Science Center in order to grow and encourage consumers to spend their hard earned money, today’s business must put aside the old ways of simply describing what their product does and instead give them complete access to experience the item firsthand.

It used to be the case not too long ago that in order to convince consumers that a product would change their lives, all a company would need to do is invest in a pedestal, an information booth to hold a few brochures, and a good pitchman. Times have changed though and with them trade shows are no longer filled with well suited guys spreading the charm and instead feature full scale putt putt golf courses, interactive audio video displays, not to mention chances to win big with such guaranteed crowd pleasers such as cash closets or spin to win games. In order to win a potential customer over they need to be able to touch, taste, and test the product so they know that what they are looking at is the latest thing that they can’t live without.  Consumers want a chance to get on Facebook or Twitter to find out what others have to say about your product. They need to Google the latest news and reviews before they dish out the cash. 

If you are a small business owner or trade show vendor looking to make a stronger impression while increasing sales, then the time has come to give your customers what they want with a fully customized interactive trade show display from Godfrey featuring the hottest designs on the market today!

Pop-up Displays! The Cure For A Bad Case Of Jet Lag!

Monday, January 24th, 2011

While the concept of jet lag may seem like a fairy tale created by those trying to let what happened in Vegas stay in Vegas, in truth it is a very real and all too frustrating occurrence.  According to most doctors the effects of jet lag can take days to run their course and can cause some serious health issues. Otherwise known as desynchronosis, jet lag is the condition in which the body has a hard time adjusting to sudden shifts in time zones as is the case when traveling from the U.S. to locations abroad. The consequence of all that time zone hopping can be anything from insomnia, nausea, fatigue, headaches, confusion, as well as problems focusing on a specific task.  For business owners who fly the friendly skies on a regular basis as they make their way from one trade show event to another, each of these symptoms alone could cause major problems and together have the potential to combine to create the perfect storm destined to ruin an entire weekend of profits.

Always here to lend a helping hand, Godfrey has the perfect cure for all your jet lag woes thanks to our out of this world SpaceStation pop-up exhibits! Featuring tons of custom modification options, a lifetime frame and hardware warranty, fabric panel wrapped edges, and a choice of over 75 colors to choose from, our trade show pop-up exhibits help fight the effects of jet lag by springing to life in a matter of seconds! Can’t concentrate? Not a problem. Didn’t get any sleep the night before cause your body is still on New York time? We’ve got you covered. Our pop-up displays prove the big things come in small packages with their lightweight construction and easy to assemble directions will are guaranteed to have you up and running in no time! Plus all those ultralight materials mean you’ll also save money on shipping and transporting.

Don’t get to that next trade show feeling run down, run over, and running behind. Contact us today and learn more about how our custom designed pop-up displays can help you get into the thick of the action at your next big trade show event!

Let Godfrey Help You Fight Workplace Violence!

Friday, January 21st, 2011

Ask any one of the thousands of victims of workplace crime and you are sure to learn that workplace violence is real and happens every day. According to the National Center for Victims of Crime:

*In 2007, 12.7 percent of violent crimes and 14.7 percent of property crimes were committed against victims who were at work or on duty at the time, amounting to 621,450 violent crimes and more than 2.5 million property victimizations.[1][1]

*Of the 621,450 violent crimes committed in the workplace in 2007, 492,790 were simple assaults, 97,830 were aggravated assaults, 23,270 were robberies, and 7,550 were rapes or sexual assaults.[2][2]

*Nearly 80 percent of workplace homicides are committed by criminals otherwise unconnected to the workplace.

For business owners large and small all across the country keeping their employees safe is quickly becoming a major concern and expense. While such things as security officers and high tech alarms certainly work, for those looking for a little extra security Godfrey just might be able to help.  It might sound simple but a kiosk with touch screen monitor, printer, and phone line could help you keep your entire facility safe for little expense. A custom designed professional kiosk from Godfrey will greet your visitors as they walk in the door and offer them direction as to how to seek employment, contact individuals inside the facility, and make an appointment if unexpected.  What it will ultimately do best though is act as an additional form of security by helping screen individuals and keep them out of the areas where they may possibly harm your employees.

In today’s world you can’t be too careful when it comes to personal safety at home or at work. That’s why it so important to not take safety for granted and take every possible step necessary to ensure the well being of your employees. A custom designed kiosk from Godfrey may just be the thing that stops your office from becoming another statistic.

2011 NAMM Show Proves Once Again Big Names Equal Big Business!

Monday, January 17th, 2011

Last week Anaheim Convention Center in always sunny Anaheim, California was the home of the annual National Association of Music Merchants (NAMM) trade show. The event which is unfortunately not open to the public drew a crowd of over 90,000 and caught some headlines thanks to a one of a kind music set that is has everyone across the country talking. It all went down Wednesday when former Arkansas Governor Mike Huckabee and rumored 2012 Republican presidential candidate got the chance of a lifetime to pick up a guitar and play a couple songs with legendary Def Leppard guitarist Phil Collen. Huckabee was at the trade show in support of their commitment to keep music education in schools. The former Governor turned Fox New talk show host described this year’s NAMM trade show as “musician’s heaven”

Soon after the jam session took place the video went viral and within seconds millions all around the world that had never heard of the trade show event were suddenly checking out the NAMM video. As one can imagine this kind of advertising is priceless, yet isn’t anything that can’t be done by any other trade show vendor on the circuit today.  The trick is giving the people something they have never seen before such as a one of a kind display that is sure to knock them off their socks. Imagine the type of response you could receive by letting Godfrey help you design a custom built display such as a submarine complete with a periscope, portholes, video monitors, and computer kiosks that are specifically designed to engage the customer. How about an eco-friendly trade show display with a center tower topped with fire and surrounded by monitors showing off your hottest products.

Sure it helps to have a movie star or legend of rock handy, but when one of those isn’t waiting in the wings a quality built custom designed trade show display from Godfrey is sure to get people talking!

Don’t Miss Another Opportunity To See The Big Game!

Friday, January 14th, 2011

Wednesday we indulged ourselves a bit by talking about the BCS National Championship game and how to transform everyone’s love of sports into higher profits through the use of game props such as putt-putt, Plinko, and football toss. We also mentioned the nation as a whole was in a fever pitch which will continue building until it reaches its climax with the Super Bowl on February 6th. Doesn’t it always seem like the biggest events are held on the days where you simply can’t be two places at one time? You missed the Red Sox win the World Series because of your cousins wedding. Game 7 of the NBA finals got taken out by month end reports being due at work. Tiger Woods put on that green jacket while your Grandmother (who has never owned a TV) passed the gravy boat at the annual must attend or be kicked out of the family reunion.

Now comes word that the next great moment in sports history is taking place on February 6th and you’ve got a trade show planned for that very night. While Godfrey can’t make it where you are two places at once, we can bring the game to you and to the hundreds of visitors that are sure to stop by thanks to our amazing audio & video trade show exhibits!

Whether it be for trade show or retail use, Godfrey is ready at the drop of a hat to provide you with some of the most amazing audio video displays you have ever seen. Need a new way to show off that new commercial? Looking for a giant sized billboard to tower over your display so everyone in attendance can watch the big game? How about an easier way for visitors to contact people inside your company? Our helpful staff can provide you with options to fit all of these needs and more!

Don’t miss that next great moment in sports history because you didn’t plan ahead and don’t miss out on the chance be the go to stop at your next trade show event. Help is just a click away!!

The Name Of Our Game Is Name Recognition!

Thursday, January 13th, 2011

As a fan of the University of Auburn I feel compelled this week to write about Monday night’s BCS National Championship win over Oregon. The game which set a record for being the most viewed cable event ever and another for the highest attendance at the Phoenix Stadium which just happened to be the home of Super Bowl 42, also highlights the obvious and that’s people love to compete. Regardless of what sport whether it be golf, tennis, football, basketball, or lawn darts that sense of challenge and accomplishment that is gained from claiming victory is the thing that keeps people always coming back for more win or lose. From the Olympic gold medalist to the king of paper football everyone has dreams of victory and for business owners this thirst for glory could mean some major name recognition thanks to Godfrey.

With one call to Godfrey, in a matter of days your trade show booth could become the must visited spot at that next event. Featuring high quality custom graphics, top of the line materials, and guaranteed to give your company tons of buzz, the name of our game is high profits!

Game Displays Available

*Plinko

*Football Toss

*Frisbee Toss

*Tropical Golf

*Spin To Win

*Darts

*Mini Bowling

*Putt Putt

If that’s not enough for you, give us a call, tell us exactly what you need, and we’ll custom design a game to fit your needs! Any NFL fan will tell you that the Super Bowl is taking place February 6th and all they can think about till then is the big game. Now’s the time to take that hunger for all things football and translate it into higher profits by adding a football toss game to your next event guaranteed to get people talking about how much fun they had thanks to you!

Trade Shows & Facebook: A CombinationToo Good To Be True!!

Monday, January 10th, 2011

Unless you’ve been living in a cave for the past three years, you’ve heard about Facebook and probably have better things to do anyway like protecting your family from a T-Rex or something. For the rest of us who can’t help but check our walls every five minutes of the day and feel compelled to let the world know that we ate too much Chinese food for lunch, Facebook is more than just another website it’s our way of constantly staying in touch with the pulse of the world. Imagine a day very soon in our children’s lives in which they literally never lose touch with anyone. For us adults high school friends haven’t been seen in twenty years; for our children, friends new and old will always only be a click away. If you’re a small business owner looking to promote yourself in this tough economy Facebook may just be the answer to those prayers.

Five Ways To Promote Via Facebook

Let the world know you have arrived- You just got to that trade show event that has been hyped so much only to find that A) it’s sooooo crowded nobody can find anyone in the maze of booths or B) it’s dead and nobody is walking the isles. Luckily you’ve just started up a Facebook page and over the past few months have been collecting a steady stream of followers which can also be considered potential customers. Immediately you pull out your smartphone and start taking pictures of your custom designed trade show exhibit complete with hanging banners and large video monitors. Within seconds you’ve told the world where you are and what to look forward when they arrive.

Videos can be instant commercials- For those that are unable to make it to that trade show or for simply showing off your new portable showroom designs, Facebook allows you to post video of your company in action. Plus Facebook is essentially an internet phone tree. For example say you post a video and one of your 300 followers says they liked it. Now not only have you shown that new showroom interior to your 300 followers, but that instantly doubles to include the 300 followers of the person that left the comment, then the number doubles again as more and more people comment on your original video.

Give customers 15 minutes of fame- While at that trade show posting videos about how great and exciting your trade show display looks, take the time to catch some visitors on camera and let them share in the limelight. There’s nothing people like more than some individual attention and getting on the on the web is the same as putting that spotlight right on them.

Don’t discount the power of Facebook- One new trend in business in terms of using Facebook to gain a competitive edge, is the concept of offering followers Facebook only discounts. From an extra 10% off on football tickets to free appetizers at your favorite restaurant, retailers big and small are learning that rewarding their loyal followers can quickly mean big business.

Study Shows New Growth In Trade Show Attendance!

Monday, January 3rd, 2011

Looking back to what was 2010 there were a ton of stories that caught the nations attentions; the Chilean miners trapped underground for 69 days, the Gulf of Mexico Oil spill that will be sending shockwaves through the entire country from years to come, and maybe the biggest story of them all the continued struggle to revive the slumping economy.  Several months back we mentioned that at least from the point of view of one economist things were finally getting back on the right track. According to Gunther Bright, VP of the Global Client Group “We’re seeing a significant shift to a more positive outlook among finance executives as companies have moved from simply surviving the present to investing in growth for the future. At the same time, the experience of the recession set the stage for a newfound and long-term focus on financial discipline and management rigor”. Now comes word from the Center for Exhibition Industry Research (CEIR) that for the first time in a while trade show growth is on the rise!

In a release from the research agency, the CEIR is stating that according to their findings the third quarter was witness to the first upswing in trade show growth in nine quarters. “After a record setting nine consecutive quarters of negative quarter over quarter performance, the third quarter of the 2010 CEIR Index reports all four metrics show improvement over the third quarter of 2009. This is most welcome news and tends to confirm some of the anecdotal reports we have reviewed. It should be noted that the third quarter is historically the weakest of the four quarters and has had the greatest decline. The test will be to see if this positive trend continues into the fourth quarter of 2010 and then the all important first quarter of 2011.”

This means that for those companies holding back from attending a larger number of trade shows than they typically would, now is the time to look into jumping back into the waters and riding the wave of growth to higher sales. Thankfully Godfrey is here to help you make a splash with tons of original and custom designed trade show exhibits especially designed to grab the attention of all those consumers looking to be amazed! Don’t wait until it’s too late and risk losing money that could be made as more and more visitors pile into trade show centers all across the country. Contact Godfrey today!

Don’t Wait Till Spring Has Sprung! Order Your New Outdoor Display Today!

Friday, December 31st, 2010

Being as this is New Year’s Eve it only makes sense that we would be talking about resolutions and ways to improve your business for the coming year. So far this week we have covered ideas for saving the planet with the help of our environmentally friendly PodForum series and just how our display rental program could literally make it so you are in two places at once. Today we are going to talk about putting things off to the last minute. It’s something we all do and for many no matter how hard they try nothing cannot be put off till later so that something more fun or more desirable can be done immediately. According to one group of researchers looking into ways to more effectively manage timeIn 1978, 5% of the population admitted to being chronic procrastinators compared to to roughly 26% of the population today (Steele, 2007).Surveys of student populations suggest that procrastination is pervasive with some surveys suggesting that 85-95% of students have problems associated with procrastination”

When running a business there always seems to be things that are considered more desirable and tasks that are uncomfortable to do. Nobody wants to sit around worrying about taxes or working on dropping sales reports all day when they can be out making contacts and marketing their company to the public. Still though in order to be a success it’s important to be aware of coming trends and what consumers will expect from you in the weeks or months ahead. A prime example of this can be found in Godfrey’s extensive design library. Winter is hitting the U.S hard with blizzards causing over 10,000 flight delays across the country. As individuals we can’t help but pay attention to the cold weather headlines taking over out nightly news reports, but as business owners we need to be planning for brighter days as Spring begins to creep closer and closer. This means that the time to begin designing that custom inflatable outdoor display isn’t three months from now when the temps begin to edge into the early 80′s, today is the day to begin making those plans so that when Spring has finally sprung to life you are ahead of the curve with your new trade custom built tent city already sitting within arm’s reach.

This year don’t wait to the last minute to find a display that’s a perfect fit for your needs, resolve to start looking toward the future today!!