Godfrey Group has dozens upon dozens of displays for your showroom or business, and if you still don’t see what you want, call us, tell us, and we’ll design and make it for you!  1-800-789-9394

If you want to make sure your display or interior is appropriately “green,” Godfrey Group has a whole group of environmentally viable showroom and retail interior products!

Whatever your trade show needs, Godfrey Group can and will meet them, with more choices and better services than any other company!

Owen Makita’s article gives us many more details about this, and I’m happy to report that every example in this article is available from Godfrey Group!  In fact, if you can’t find the type of trade show booth, display, or sign ready-made, Godfrey Group can create it for you.

Trade Show display booths have become as fancy and as technologically savvy as many of the products that they display. From the standard table like setups that use banners or signs, to the more advanced pop-up or truss displays, these booths have taken on an almost space-age look. Nowadays, they can be found in any size, shape, or design. Over the years, the trade show display booth industry has morphed into a modern marvel. However, it has not been immune to the pitfalls of the most recent economic recession.

A lot of contemporary display booths make use of technology to make their booths interesting. Animated displays easily attract visitors to your booth. Furthermore, they have replaced lengthy text on their display boards with mechanical functions like, pressing a small button would give you an answer to a question or even show a small video about it. Interactive LCD screens are also used for added visual effects.

Trade Show display booths can take on a more artful tone as well. These types of booths tend to be more technologically simple, thus highlighting the designs of the artist. Therefore, they are often one of a kind booths exhibiting a product supported by the art. Brilliant colors along with innovative patterns are the hallmarks of these expressive booths.

Not all booths, though, are as technologically-advanced. Some make stylish displays by playing with colors, lighting, and textures to call attention and emphasize their product even more. With these kinds of booths, creativity and self-expression is key in making one of a kind trade show display booths. Be sure though not to deviate the attention from your products. They should be the main focus of your display.

The most interesting trade show display booths are often gargantuan in size and on the cutting edge of technology. Like something out of the Jetson\’s or Star Trek, these booths are every bit as expensive as they look. Some of the newest custom made trade show display booths can cost upwards of $100,000. This makes the trade show display booth industry a potential emerging market within the business world.

Because most of the time exhibitors focus on the aesthetic aspect of their display, they often forget that they have to transport it back. Surely, something as expensive and as extravagant is not disposable. You would want to be able to use the same display for other trade shows or exhibits. Even though you only constructed it for one exhibit, you will never know if you would need to ship it to another exhibit across the country someday. Who knows you might even be invited in an international exhibit. And so in planning for your booth, it also important to consider how you could assemble and disassemble the parts together for portability. Storage cases may also be made or purchased for your booths if you intend to keep them for awhile. In designing trade show display booths, make sure that you consider the following features: design, technology, and portability. The combination of these three would add to the success of your trade show and increase the potential sales of your products.

If you are not sure exactly what your trade show exhibit needs might be, The Godfrey Group has several ways by which you can find answers, examples, and any kind of help you might need.

First of all, try Godfrey Group’s “Request An Idea Guide.“  The suggestions here are of vital importance and help to you.

Next, you might look through all of the pictures and descriptions, beginning on the first page of Godfrey Group’s website.

Check here for some invaluable information about how you can manage all of your trade show needs right from your own home!

Finally, the Godfrey Group representatives are standing by, ready and happy to answer any and all questions you might have about your business’ trade show project.  Please feel free to call us at:  1-800-789-9394.

Your company spends a great deal of time and money on trade shows, but do these investments pay off in increased business? Proper coordination from planning through follow-up will draw more traffic to your booth and seal the deal with new customers. Here are proven tips from our trade show experts:

Before the show

• Set S.M.A.R.T. (Specific, Measurable, Attainable, Realistic, Tangible) goals – research the show, know the audience, determine your objectives and plan your exhibit strategies.
• Hold meetings to be sure everyone working the event is informed and establish ground rules for expectations.
• Send pre-show mailers inviting current customers, potential customers and members of the media to visit your booth.
• Set appointments with current and potential customers before the show starts – you can’t expect business to just come to you.
• Take advantage of pre-show and on-site promotions through the show organizers.
• Coordinate staff clothing so that the entire team is easy to identify.
• Designate an in-house point person to handle all logistics, such as hotel reservations, airfare, freight, etc. Keep detailed and organized files for reference.
• Participate in the media room by providing media kits for the press.

During the show

• Research your competitors – evaluate their products, exhibits and literature.
• Be sure that booth team members greet visitors, answer their questions knowledgeably and direct them to the products or services you want to promote.
• If the venue has a media room, be sure the point person visits daily to ensure media kit availability.
• Take pictures of your booth and keep on file for reference.

After the show

• Conduct a post-show survey for staff.
• Follow up by disseminating information gathered at the booth to the sales team and track leads.
• Consistently track results from show-to-show, year-to-year.

The only thing I would add to this very helpful list would be that if you chose your booth, kiosk, and/or displays from Godfrey Group, your trade show would be an even greater success!

Many businesses are having their most frequently used, sturdiest trade show booth custom-made, therefore giving it the most personalized, individual look possible.

However, there will be times when a trade show is so far away it makes packing such a display impractical.  There might also be a trade show with a universal theme, etc, making it advisable to add something to join in the “fun.”  Plus, there are many times an add-on or two will make your usual, standard display stand out even more!  That’s where Godfrey Group’s pop-up displays will be a welcome addition!

Remember: you want your customers and clients to recognize your display, and you want potential customers and clients to spot your display and find it intriguing enough to check out!

Whatever your trade show booth, kiosk, or display needs,  we guarantee that you will find exactly what you need at Godfrey Group; and if you need something custom-made, we’ll make it EXACTLY as you wish.

No matter what kind of trade show booth, kiosk, or display you might need, Godfrey Group has the perfect one!

Whether your display needs to be small, medium, large, or extra-large, we’ve got it.

Need a portable display?  We’ve got it.

Need something a little more permanent?  We’ve got it.

Are you happy with the display you’ve already got, but are interested in dressing it up a notch with new banners and signs?  We’ve got your banners and signs!

Do you prefer a more environmentally friendly “green” display?  Godfrey Group has a large selection of “green” booths and displays!

Do you need a display or booth of a specific color or design?  Godfrey Group can custom-design anything you could possibly need for your trade show display!

Do you or your client prefer a fabric booth and display?  Godfrey Group has an entire section of fabric displays!

Whether your trade show needs are for an indoor display, an outdoor display, or a display that can go either way, we’ve got it here at Godfrey Group!

No other company can match our quality, our prices, our selection, or our customer service.  Give Godfrey Group a call today:  1-800-789-9394

We’re standing by to answer any and all of your questions!

The CES is always loaded with fantastic new electronics, all displayed beautifully in trade show booths and kiosks, many of these from Godfrey Group. If you are attending CES with specific products or companies in mind, look above the crowd for overhead banners and hanging headers; those are always an easy way to find something specific in a large area.

General information about the CES may be found on its website.

Hadn’t you best hurry over there?  Lady Gaga, Garfield, Stan Lee, Drew Carey, Guy Kawasaki, Soleil Moon Frye (Punky Brewster!), Bradley Whitford, Tommy Lee, and many other celebrities will be at this year’s CES.

And the EXHIBITS!!! Awesome doesn’t begin to describe them.

Headers can be seen across a crowded room, as the song says.

Once your header has been spotted, your potential customers/clients might also be give a good impression if your main display is “green,” and Godfrey Group can help you there, too!  We have an extensive list of eco-friendly display options.

Not sure exactly what kind of trade show display is right for you?  Rent first! Godfrey Group can offer you a wide selection of rental kiosks, booths, and displays.

The Godfrey Group wishes everyone the happiest of December holidays!