Archive for the ‘Custom graphics’ Category
Wednesday, December 29th, 2010
This week we talking about the one thing on everyone’s mind and that’s New Year’s resolutions. Whether you are planning on quitting smoking, joining a gym, or answering the phone when your mom calls every day, no doubt you have something special in mind that if you could just stick to it might change your entire life. New Year’s resolutions aren’t just for individuals though. In fact setting a list of goals for the coming business year is always a good practice to maintain and could end up making you a ton of profits. On Monday we discussed a type of resolution that is sure to be at the top of everyone’s list, going green with the help of Godfrey’s PodForum series of environmentally friendly trade show displays. Today we want to focus on another way to save, but this time we want to target your wallet with the help of our trade show rental program.
One question we get time and time again about display renting is “How can it help my business?” The answer is “How can it not?” Regardless of whether you operate a retail store, a mail order company, or even a mall kiosk, renting a display is not only a smart decision it may just be the key to opening up doors you never knew existed.
How renting a display can help your business
1) Allows you to be in two places at the same time. We understand you can’t always control other people’s schedules and that at times it seems almost impossible to be at all the places that you would like to at the same time. So what do you do on those days you need to be at the big trade show in Chicago, at the local union meeting near your headquarters in New York, and still keep someone at your flagship store? Whether it’s a onetime thing or you find yourself continuously pulled in multiple directions, a rental display can help by easily giving you a presence where the help is needed.
2)Testing out new ideas becomes easier. Got an idea that just might change the way you market your company? Want to test out the waters of the trade show market without having to risk losing a ton of cash? Thinking about expanding but not sure if now is the best time? Renting a display takes care of all of these problems without causing you to over extend your budget
With the New Year quickly approaching now is the time make those changes and take those chances you have been chewing over for months. Thanks to Godfrey’s display rental program you are one click away from gaining access to a display that includes such options as: a standard portable display with graphics creating a custom look; a combination of our systems configured for a custom look; a customized TechForm or Truss beam system; a complete custom PodForum system.
Don’t hesitate contact us today online or at 1-800-789-9394!!!!!
Tags: booths, budgeting, Custom graphics, customer service, Display Booths, display rental program, Eco-friendly displays, environmentally friendly trade show display, Exhibits, fabric structures, marketing tips, outdoor displays, portable trade show display, potential customers, Trade Show Booths, trade show display rental, unique trade show display
Posted in Custom displays, Custom graphics, Eco-friendly displays, Expert trade show advice, marketing tips, Trade Show Booth Rentals | No Comments »
Monday, December 27th, 2010
Going green isn’t just a passing fad; it’s becoming more and more of a concern for millions of Americans who are trying their best to save the planet by decreasing their carbon footprint. As they learn to separate their paper garbage, from their plastics and glass, environmentally aware consumers are also looking at their store shelves in an attempt to buy only those products that are safe for the planet and from companies that genuinely care. If you are one of those companies that not only want to do your part to save the environment not because it’s what your customers want, but because it’s the right thing to do; now’s the time make your number one New Year’s resolution to go green with Godfrey!
Godfrey’s is proud to offer its customers not only a chance to save money but to save the planet at the same time with the introduction of the PodForum series! Made with state-of-the-art custom designed earth-friendly fabric graphics and a lightweight skeleton which will undoubtedly save you some space in your wallet while at the same time help save the planet, the PodForum is the perfect display for any trade show vendor looking to let everyone know who they are and what they believe in.
Thanks to the use of minimal aluminum tubing, the options are endless when it comes to designing a trade show display that works best for you. Whether it be a large tower with four or five sub stations encircling it, a series of fabric covered squares which give the appearance of bricks stacked high, or any one of a thousand shapes including trumpet cones and animal cones; the only limitation as to what can be created with this amazing display is your imagination!
Easy to install, easy to transport, easy on your wallet, and most importantly easy on the environment, the PodForum series by Godfrey is the only choice when looking to go green at your next trade show event!
Tags: Add new tag, carbon footprint, Custom graphics, Display Booths, environment, environmentally friendly trade show display, going green, green display, marketing tips, portable trade show display, potential customers, Trade Show Booths, unique trade show display
Posted in Custom displays, Custom graphics, Eco-friendly displays | No Comments »
Friday, December 17th, 2010
The display went up in seconds with no problems. Within minutes you were able to unload everything, find your assigned spot at the convention center, and assemble that custom designed trade show exhibit made especially for you. Complete with a couple pedestals, an information display, a couple video monitors, and of course your logo featured prominently in several locations, it’s hard to argue that you’ve got one of the best looking exhibits at the event. Knowing it’s not all about the look of the display though, you have made sure to cover all the bases. Weeks were spent going over every fine detail of the product line you will be presenting, calls and emails were sent in advance to generate some early buzz about where you will be, you’ve even placed a couple banners out front to let those coming know where to find you.
Suddenly you hit a string of bad luck. You get nudged on the way back from getting coffee and spill it all over your pants. You run out to the truck to find something to clean up with only to realize you have a flat tire. On your way back you notice someone has stolen one of your better priced items and of course nobody saw anything. Needless to say before the day even starts going good your attitude is far less than positive. As the day progresses you begin speaking to a lot of potential customers. The convention center is full, but for some reason you are barely able to squeak out more than five minutes of anyone’s time. In frustration you begin to look around at your exhibit for what the problem could be….only the problem isn’t the display it’s your attitude.
We all have bad days and tribulations we must go through, but the best looking display in the world will only do so much good if the attitude it is presented with stinks. It’s extremely important to set aside all those bad vibes and focus on the customer when those doors open and people start piling in. Another thing to remember is that a positive attitude shouldn’t be confined to the area of your exhibit. People notice more than we tend to give them credit for and it’s not unreasonable to say that potential customers were nearby when that cup of hot coffee got spilled on you, when you screamed because of that flat tire, and when you feverishly attempted to hunt down a would be thief. All that planning you did weeks before the event and that custom designed display will only go so far if you present them to the customer in a sarcastic or unfriendly manner.
The next time you get ready to start your day dealing with potential customers, think about your attitude and make sure to be positive!
Tags: conventions, Custom displays, Custom graphics, custom trade show exhibits, information displays, marketing tips, pedestals, portable trade show display, Trade Show Booths, unique trade show display, video monitors
Posted in Custom displays, Custom graphics, marketing tips, Trade Show Booths, Trade Show Displays, Trade Show Exhibits | No Comments »
Friday, November 26th, 2010
It’s officially Black Friday and shoppers everywhere across the country are camping out in line for the hottest deals of the season. Neither rain, sleet, nor snow kept people in their beds this morning as they braved the early hours, endless lines, and hordes of people just itching to get their hands on that must have item of the year. According to those in the know, the history of Black Friday goes back over forty years; “The term “Black Friday” was coined in the 1960s to mark the kickoff to the Christmas shopping season. “Black” refers to stores moving from the “red” to the “black,” back when accounting records were kept by hand, and red ink indicated a loss, and black a profit. Ever since the start of the modern Macy’s Thanksgiving Day Parade in 1924, the Friday after Thanksgiving has been known as the unofficial start to a bustling holiday shopping season.”
While Black Friday is definitely worth battling the early hours and out of control crowds for consumers, for vendors fighting to get their attention everyday has the possibility of setting sales records thanks to 2 amazing displays.
TechForm Aluminum Extrusion Exhibit System
How many times have you found yourself walking out of the mall or towards the checkout line and suddenly locked in on a new gadget that will change your life. Some of the most sold items on the market are found near the exits as consumers simply can’t avoid last second spontaneous buys. The TechForm Exhibit System is built for just those types of items. Featuring Velcro receptive fabric panels, halogen arm lights, a four tier center shelving module, and two side wall extensions with built in racks made to hang products such as shirts, jackets, etc….the TechForm System is a sure bet for those looking to attract some major attention and capitalize on last minute spontaneous shoppers.
ShowTopper Panel System
For vendors wanting more of a showroom style design with tons of shelving space and room for additional options such as an information booth or audio/video display, the ShowTopper is the show stopper. Along with full color custom graphics featuring your company’s name and logo emblazoned all around, the 20′ version includes three 6 figure panel displays with top riser panels, five backlit headers, eight straight shelves, and eight wedge shelves!! Talk about room for inventory, this is the perfect design for vendors looking to put as much variety in front of the consumer as possible.
Tags: black friday, booths, Custom displays, Custom graphics, customer service, Display Booths, Exhibitors, hanging headers, holiday shopping, kiosk displays, marketing tips, potential customer, potential customers, showroom, unique trade show display
Posted in Custom graphics, Kiosk placement, marketing tips | No Comments »
Monday, November 22nd, 2010
You don’t have to be a little kid to know the terms Kinect, Playstation Move, or Sing-a-ma-jig. These are just a few of the hottest video game consoles and toys on the market this holiday season. Long gone are the days when it was only children that kept up with the latest in toys. These days everyone from teenagers to retirees are addicted to such gaming systems as the Nintendo Wii. While every mom, pop, aunt, and uncle, are scrambling for this year’s must have gifts, it may not be a bad idea to think about picking up one or two yourself to use as a little extra incentive for consumers to visit you at that next trade show event.
Must have gifts make the perfect attention getters at any event. Imagine the following: a custom built trade show exhibit featuring full color overhead banners, fabric walls, enough shelving to hold tons of inventory, all of it covered in your company’s name and logo. An electronic information center sits near the entrance flashing a picture of this year’s got to have gaming system the Xbox Kinect the only system that does away with hand held controls and translates your movements into action on the screen and in large print “WIN YOUR VERY OWN XBOX KINECT!!!” A audio/video booth is set up to allow visitors to experience the thrill of the games first hand and in the back past all your merchandise is a small pedestal where guests can sign up to win by simply dropping their name and contact info into a fish bowl.
Promotions offering a chance for visitors to your exhibit a way to win big are great ways to get your company’s name out to the public and meet tons of people that might otherwise skip your booth. Essentially allowing that all important foot to get in the door, a prize such as this year’s hottest toy is a gateway to thousands of potential sales and in the long run may be the cheapest most profitable alternative to large marketing campaigns. Before you get ready to go to your next trade show event think about giving something back to the customer and thank about how Godfrey can turn help you turn any trade show into one for the record books!
Tags: booths, contests, Custom displays, Custom graphics, customer service, Display Booths, Exhibits, fabric structures, give-a-ways, kiosk displays, marketing tips, must have gifts, nintendo wii, outdoor displays, Overhead banners, playstation move, portable trade show display, potential customers, promotions, sing-a-ma-jig, sweepstakes, Trade Show Booths, tradeshow display, unique trade show display, xbox kinect
Posted in Custom displays, Custom graphics, Custom hanging headers, Digital signage, marketing tips, Overhead banners, Promotional Ideas, Trade Show Exhibits | No Comments »
Wednesday, October 27th, 2010
November 7th is little over a week away and that means it’s time to set those clocks back an hour as the end of Daylight Saving Time officially comes to a close. While an extra hour of sleep may sound like a dream come true to most, for those that barely have enough time to get everything done before the sun goes down as it is things are about to get that much harder. The idea behind the time change is that more daylight means less energy is required to light and heat houses. Since the sun rises later in November, December, January, and February the clocks must be adjusted back to account for the extra amounts of darkness in the morning. While the majority of the U.S. tries their best to get all their errands done and home before it gets too dark, Godfrey has found a way to keep time on your side by creating a pop-up display that is sure to save you precious hours.
The SpaceStation Portable Pop-up Exhibit System is more than just a easy to assemble display, it’s an exhibit that has the ability to appear as if it took hours to assemble. Beginning with a foundation constructed of lightweight, heavy duty materials that spring to life in minutes and ending with 200 watt light fixtures, the SpaceStation Pop-up is especially designed to help you spend your time where it’s needed the most…promoting your product.
Available in two models Straightwall and Curvewall, these amazing pop-up displays have the ability to constantly change the way they look thanks to face panels that allow for instant reconfiguration. Each panel is covered from edge to edge in specially designed fabric and feature no bulky magnets so that they create a seamless image when placed side by side. Plus with over 75 different colors to choose from there’s no limit to the custom designs that can be imprinted. A lifetime warranty and the included compact molded case only help to make the SpaceStation Pop-up even more a time saver.
If you’re a vendor who likes to take advantage of every moment, then this is one pop-up exhibit that is sure to help you save time and get to that next sale!
Tags: booths, Custom displays, Custom graphics, custom tradeshow displays, daylight saving time, Display Booths, Exhibits, fabric structures, kiosk displays, marketing tips, pop up displays, portable trade show display, potential customer, time change, trade show booth, Trade Show Booths, trade show time savers, unique trade show display
Posted in Custom displays, Custom graphics, Trade Show Exhibits, Trade show popups | No Comments »
Monday, October 25th, 2010
Last week we gave you a post about how Apple had turned itself into a giant buzz machine constantly generating tons of attention through the use of special events each featuring an air of mystery behind them as millions of consumers around the world debated on just what the electronics giant may offer next. Today we want to touch on Apple again by talking about how one band has taken the Apple iPhone and made a name for themselves by giving the public something they have never seen before….a concert using nothing but iPhone apps as instruments.
The band’s name is Atomic Tom and according to rumors on the web is appears the group got the idea of using their iPhones as instruments after their own were stolen several weeks back. In hopes of showing off their skills to the world, Atomic Tom hopped on a New York City subway car and produced a video of their song “Take Me Out” which has now garnered them over 1 million hits since it hit the web. Essentially what Atomic Tom has done is taken something that each of us have in our possession at least some point of everyday the cellphone and found a way to make it new again by giving it a renew purpose.
The concept of changing the way people see everyday objects isn’t something new to Godfrey, since we’ve practically been doing that with trade show displays from the very start. Featuring state of the art custom graphics, ultra-light easy to transport materials and some of the most amazing designs to hit the marketplace in years, Godfrey is second to none in terms of what they can do for your next trade show exhibit. Just look at some of these amazing designs:
Video & Audio Displays-Large screen, small screen, plasma, LCD, or projection we have the perfect fit for your existing exhibit, retail environment, lobby, kiosk, information center, and showroom. Plus we offer stand alone components for those that want to start from scratch!
Fabric Display Structures- From pop ups to tensioned walls to montage displays to overhead banners, Godfrey is setting the standard for what can be done in terms of custom fabrics. Our Grand Fabric Structures can be sculpted in a wide variety of shapes including columns, enclosures, towers, and banners.
Forum Modular Display- The most versatile trade show display on the market today, featuring push button connectors which allow for the one-inch aluminum tube frame members to fold down in an easy to ship case.
Forget about those other displays that have gotten so ordinary that they practically blend into the background. The next time you get ready to attend a trade show, give Godfrey a call and find out how you too can become one of the few that changes the way people see things.
Tags: Apple Computers, Atomic Tom, booths, Custom displays, custom exihbits, Custom graphics, Display Booths, Exhibits, fabric structures, iPhone Apps, kiosk displays, marketing tips, portable trade show display, potential customer, Trade Show Booths, tradeshow display, unique trade show designs, unique trade show display
Posted in Custom displays, Custom graphics, Expert trade show advice, marketing tips, Promotional Ideas | No Comments »
Friday, October 15th, 2010
The kick off of the world’s largest electronics show the International CES may just be around the corner, but 2009′s event is still getting rave reviews. Recently Trade Show Executive Magazine featured the 2009 event as its winner for North America’s Greenest Show. Organizers of the 2011 event kicking off on January 6th promise even greater strides in the realm of reducing and recycling waste. According to trade show organizers International CES 2009 was able to accomplish several amazing green goals including:
- -Recycled 51 percent (121.27 tons) of the total solid waste generated by show attendees.
- -Implemented recycling bins, recycled carpeting and other enviro-friendly materials onsite.
- -Offset more than 20,000 tons of carbon emissions.
- -Worked with the LVCC to replace more than 15,000 gallons of non-sustainable products, eliminating harsh chemicals used to clean and maintain more than 100 restrooms and the convention space daily.
- -Switched to recycled paper products including toilet paper, facial tissue and paper towels in the LVCC.
- -Diverted all light bulbs used by the show from landfills, as well as batteries and other electronics products.
- -Put hazardous waste disposal programs in effect for waste oil, paints and solvents, and instituted a gas recovery program.
- -Proudly offered two-thirds of all attendee food containers and utensils made of biodegradable hemp, corn byproduct or other organic materials.
- -Used recycled carpet in the aisles in the LVCC.
- -Printed all attendee flyers and CES literature on recycled paper using soy ink.
- -Highlighted eco-friendly gadgets through its Sustainable Technology TechZone.
For 2011′s event going green is going to get even better with the inclusion of the Sustainable Planet Spotlight featuring exhibits on green building, alternate energy sources, green business, and sustainable packaging.
If you are a tradeshow vendor who is looking to attend CES 2011 or is simply looking to go green with your very own green trade show exhibit, Godfrey has the perfect display to fit your needs with the introduction of the PodForum earth-friendly fabric structure. Featuring light weight aluminum tubing, the PodForum not only saves you money on transportation cost by being so compact it also uses minimum amounts of fabrics therefore saving you cash. Plus like all Godfrey designs it can be fully customized to meet your every need!
Tags: 2011 International Consumer Electronics Show, booths, CES 2011, Custom displays, Custom graphics, Display Booths, environment, environmentally friendly trade show display, Exhibit Booth Company, Exhibitors, fabric structures, going green, green trade show products, kiosk displays, marketing tips, PodForum, potential customer, potential customers, Trade Show Booths
Posted in Custom displays, Custom graphics, Earth Frames, Eco-friendly displays, Expert trade show advice, Uncategorized | 1 Comment »
Wednesday, October 13th, 2010
I’m a huge college football fan. From where I’m from in Alabama the NFL is second compared to what happens on the gridiron all day Saturday. In the South you can always tell when a big game is about to start because the grocery stores are slammed as if 25 feet of snow was just predicted to hit over night. In seconds entire towns come to a halt as everyone runs in doors just in time for kickoff. As a fan I not only show my support by featuring the logo proudly on 95% of my wardrobe, but by passing the tradition down to my children. The point to all of this is that I’m extremely passionate about my love of Auburn football and college football in general. Being passionate about what you are offering is a must have requirement for being successful especially if your business involves frequent visits to trade shows.
Like my passion for Auburn football, Godfrey is passionate about providing its customers with the best exhibits and signs possible. One way this can be seen is the constant contact which is maintained with the customer throughout the entire design process. Another way Godfrey’s passion can be seen is by simply taking a look at all the amazing displays they have to offer. Take the SpaceStation Portable Pop-Up Exhibit System for example. This isn’t some low quality bare minimum exhibit. The SpaceStation features:
- Custom modification!
- A lifetime warranty on frame and hardware!
- An ultralight weight in compact molded case with wheels!
- No bulky magnets to separate and add weight!
- Fabric panels which are edge wrapped for seamless look!
- No unsightly strips at top or bottom, no wasted area!
- Your choice of more than 75 colors!
- A 200 watt light fixtures included!
- Plus we provide full color graphics and design.
In the dictionary passion is defined as an intense, driving, overmastering feeling of conviction. My passion of Auburn football can be seen through my clothes, the intense way I watch and debate each game, and by what I’m teaching my children. For Godfrey being passionate means putting their heart and soul into every design so that the next time you get ready to attend an event you bring along a display that is sure to astound all those that came up to your booth. If you are passionate about your company and want the world to know, click over to our design page and get on the path to creating a custom trade show display today!!!!
Tags: booths, Custom displays, customer service, Display Booths, Event Planners, kiosk displays, marketing tips, portable trade show display, potential customer, potential customers, Trade Show Booths, unique trade show display
Posted in Custom displays, Custom graphics, SpaceStation Popup Displays, Trade show popups | No Comments »
Monday, October 11th, 2010
In a recent paper by Cheryl K. Olson of the Massachusetts General Hospital entitled “Children’s Motivations for Video Game Play in the Context of Normal Development” the subject of why we play games was addressed. According to Olsen the reason we play games is because they give us a connection to one another in that today’s games whether video or otherwise are geared toward being played by groups of people rather than alone. Games also feed our desire to compete with one another in hopes of proving our superiority.
As a company that fequently attends trade shows you might find these answers quite interesting especially if you are in the market for a new exhibit. Responses to the question “Why do you play video games?” included: “I like to compete with others”, “Helps me to forget my problems”, “I like the challenge of figuring things out” and clearly the most insightfull in terms of business “Helps me make new friends”. Now think about some of the games that are availble to be customized featuring your company’s name and logo and think about this last statement. Games like Plinko, Football Toss, Putt-Putt Golf, and even bowling each helping you to make that connection with your target market by telling them that you want to be their friend, you want to help them figure things out, and you’re there to help them forget or even solve their problems.
Now given this survey was geared toward finding out the motivations of minors, but honestly aren’t we all children at heart. As adult’s don’t we all want to show our boss we are the best at what we do? Show our friends that we’ve found the perfect device to solve our problems? That we’ve got a new friend that is helping us make our lives better? Games and props do more than just provide fun, they encourage people to spend some time with your company and learn what you are all about. They are the foot in the door of a lasting relationship. What more could you ask for then a line full of people at your next trade show event all standing around laugh, forgetting their problems, and getting to know your company?
Tags: booths, Custom graphics, Display Booths, kiosk displays, marketing tips, trade show games, trade show promotions, Trade Show Tips, unique trade show display
Posted in Custom displays, Custom graphics, marketing tips | No Comments »